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Breakfast Cereals In The United Kingdom
Euromonitor International, Oct 2011, Pages: 59
2% current value growth and a marginal volume decline to £1.8 billion and 493,800 tonnes are anticipated in 2011, with value growth set to be comparable with 2010. Price promotions by retailers continue to keep the category buoyant but affect price margins for manufacturers.
The Breakfast Cereals in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Breakfast Cereals market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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