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Debit Cards in the Netherlands

Euromonitor International, May 2012, Pages: 33


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The proprietary Dutch PIN brand is to disappear at the end of 2011, with EMV chip-based technology replacing the magnetic strip. The roll-out for the new type of card began in March 2011. According to the Ministry of Finance, 90% of the 260,000 POS card acceptance machines in shops have been replaced. According to Detailhandel Nederland, the new system is much more secure than the PIN system and much harder to skim.

The Debit Transactions in Netherlands report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Debit Transactions market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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