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Drinking Milk Products In Malaysia
Euromonitor International, Nov 2011, Pages: 61
As consumers become increasingly concerned about the state of their health, they are keen on seeking drinking milk products. Milk contains essential nutrients such as protein and calcium that are essential for healthy bones and provide a healthy source of energy. In 2011, Tesco Stores (Malaysia) held its annual “Milk for Life” campaign to highlight the benefits of milk to its customers. Dutch Lady Milk Industries Bhd also launched a series of marketing campaigns in conjunction with World Milk...
The Drinking Milk Products in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed/Evaporated Milk, Cream, Flavoured Milk Drinks, Flavoured Powder Milk Drinks, Fromage Frais and Quark, Milk, Powder Milk, Processed Cheese, Sour Milk Drinks, Soy Beverages, Unprocessed Cheese, Yoghurt.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Drinking Milk Products market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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