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Drinking Milk Products in Vietnam

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    Report

  • 23 Pages
  • September 2023
  • Region: Vietnam
  • Euromonitor International
  • ID: 1607371
Drinking milk is increasingly seen as an essential food for children and young adults in Vietnam, especially in urban areas. This is making the category more attractive for investors. As drinking milk products are perceived to be an important source of nutrition in Vietnam, they play a key role in supporting the growth and development of local children.

The Drinking Milk Products in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in 2023 directly informs the forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage: Flavoured Milk Drinks, Milk, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Drinking Milk Products market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop
The analyst has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, The analyst has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents

KEY DATA FINDINGS
2023 DEVELOPMENTS
  • Drinking milk products faces various challenges in 2023
  • Organic milk continues to gain traction
  • Vinamilk rebrand forms part of leading player’s constant investment strategy
PROSPECTS AND OPPORTUNITIES
  • Drinking milk products is expected to gain momentum over the forecast period
  • Players to focus new product development on health and wellness
  • Plant-based alternatives pose a threat to drinking milk products
CATEGORY DATA
  • Table 1 Sales of Drinking Milk Products by Category: Volume 2018-2023
  • Table 2 Sales of Drinking Milk Products by Category: Value 2018-2023
  • Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Drinking Milk Products: % Value 2019-2023
  • Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2020-2023
  • Table 7 Distribution of Drinking Milk Products by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Drinking Milk Products Products by Category: Volume 2023-2028
  • Table 9 Forecast Sales of Drinking Milk Products Products by Category: Value 2023-2028
  • Table 10 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2023-2028
DAIRY PRODUCTS AND ALTERNATIVES IN VIETNAM
EXECUTIVE SUMMARY
  • Dairy products and alternatives in 2023: The big picture
  • Key trends in 2023
  • Competitive landscape
  • Channel developments
  • What next for dairy products and alternatives?
MARKET DATA
  • Table 12 Sales of Dairy Products and Alternatives by Category: Value 2018-2023
  • Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2018-2023
  • Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2019-2023
  • Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2020-2023
  • Table 16 Distribution of Dairy Products and Alternatives by Format: % Value 2018-2023
  • Table 17 Forecast Sales of Dairy Products and Alternatives by Category: Value 2023-2028
  • Table 18 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources