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Gum in Egypt

Euromonitor International, Oct 2010, Pages: 42


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Within the gun industry in Egypt, sugarised gum remains the most popular as this appeals to a large group of children within a certain age bracket. However, sugar free gum is becoming increasing popular, growing from E£1.1 million in sales in 2005 to E£1.3 million in 2010. This growth mainly stemmed from the population of higher income earning women who are trying to stay in shape and are aware of the high caloric intake obtained from sugary products.

The Gum in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Alfajores, Bagged Selflines/Softlines, Boiled Sweets, Boxed Assortments, Bubble Gum, Chewing Gum, Chocolate with Toys, Countlines, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Chocolate Confectionery, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Seasonal Chocolate, Tablets, Toffees, Caramels and Nougat.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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