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Gum in Estonia

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    Report

  • 16 Pages
  • June 2023
  • Region: Estonia
  • Euromonitor International
  • ID: 1607416
While gum is expected to register an increase in current value sales, constant value sales are expected to fall, due to high inflation. Volume growth is also expected to be marginal. Gum is gradually losing popularity and it increasingly gets bad press. It is seen as being bad for the environment, in terms of disposability, and also high in sugar.

The analyst's Gum in Estonia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2027, clearly indicating how the market is expected to change.

Product coverage:
Bubble Gum, Chewing Gum.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Gum market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

GUM IN ESTONIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Minimum volume growth, as gum loses popularity
  • Mars has a strong lead on other players
  • Chewing gum fares better than bubble gum
PROSPECTS AND OPPORTUNITIES
  • Muted outlook over forecast period
  • Innovation needed to drive growth
  • Sustainability will influence product development
CATEGORY DATA
  • Table 1 Sales of Gum by Category: Volume 2018-2023
  • Table 2 Sales of Gum by Category: Value 2018-2023
  • Table 3 Sales of Gum by Category: % Volume Growth 2018-2023
  • Table 4 Sales of Gum by Category: % Value Growth 2018-2023
  • Table 5 NBO Company Shares of Gum: % Value 2019-2023
  • Table 6 LBN Brand Shares of Gum: % Value 2020-2023
  • Table 7 Distribution of Gum by Format: % Value 2018-2023
  • Table 8 Forecast Sales of Gum by Category: Volume 2023-2028
  • Table 9 Forecast Sales of Gum by Category: Value 2023-2028
  • Table 10 Forecast Sales of Gum by Category: % Volume Growth 2023-2028
  • Table 11 Forecast Sales of Gum by Category: % Value Growth 2023-2028
SNACKS IN ESTONIA
EXECUTIVE SUMMARY
  • Snacks in 2023: The big picture
  • Key trends in 2023
  • Competitive landscape
  • Channel developments
  • What next for snacks
MARKET DATA
  • Table 12 Sales of Snacks by Category: Volume 2018-2023
  • Table 13 Sales of Snacks by Category: Value 2018-2023
  • Table 14 Sales of Snacks by Category: % Volume Growth 2018-2023
  • Table 15 Sales of Snacks by Category: % Value Growth 2018-2023
  • Table 16 NBO Company Shares of Snacks: % Value 2019-2023
  • Table 17 LBN Brand Shares of Snacks: % Value 2020-2023
  • Table 18 Penetration of Private Label by Category: % Value 2018-2023
  • Table 19 Distribution of Snacks by Format: % Value 2018-2023
  • Table 20 Forecast Sales of Snacks by Category: Volume 2023-2028
  • Table 21 Forecast Sales of Snacks by Category: Value 2023-2028
  • Table 22 Forecast Sales of Snacks by Category: % Volume Growth 2023-2028
  • Table 23 Forecast Sales of Snacks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
  • Summary 1 Research Sources