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Gum In South Korea
Euromonitor International, Nov 2011, Pages: 55
The overall gum category in 2011 increased despite a weak performance of Xylitol gum, the popularity of which waned in recent years and which affected the entire gum category. All Xylitol gum produced by Lotte Confectionery, Orion and Haitai Confectionery & Foods lost market share in 2010 and Haitai Confectionery & Foods stopped producing Xylitol 333 in 2010. Those Xylitol gum brands by each of these companies still held a combined 50% value share in total functional gum, although, this was...
The Gum in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Alfajores, Bagged Selflines/Softlines, Boiled Sweets, Boxed Assortments, Bubble Gum, Chewing Gum, Chocolate with Toys, Countlines, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Chocolate Confectionery, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Seasonal Chocolate, Tablets, Toffees, Caramels and Nougat.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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