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Gum in Spain

  • ID: 1607453
  • September 2015
  • Region: Spain
  • 30 pages
  • Euromonitor International
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In 2015, sales of gum in Spain witnessed a switch from the impulse channel to large grocery retailers, especially supermarkets like Mercadona, which are growing and offer consumers private label products which satisfy their value-for-money expectations. This switch in channels and the increasing participation of private label drove down average unit price in gum over the review period.

This Gum in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Gum market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Note: Product cover images may vary from those shown
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GUM IN SPAIN

September 2015

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Gum by Category: Volume 2010-2015
Table 2 Sales of Gum by Category: Value 2010-2015
Table 3 Sales of Gum by Category: % Volume Growth 2010-2015
Table 4 Sales of Gum by Category: % Value Growth 2010-2015
Table 5 Sales of Gum by Flavour: Rankings 2010-2015
Table 6 NBO Company Shares of Gum: % Value 2011-2015
Table 7 LBN Brand Shares of Gum: % Value 2012-2015
Table 8 Distribution of Gum by Format: % Value 2010-2015
Table 9 Forecast Sales of Gum by Category: Volume 2015-2020
Table 10 Forecast Sales of Gum by Category: Value 2015-2020
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2015-2020
Table 12 Forecast Sales of Gum by Category: % Value Growth 2015-2020
Mercadona SA in Packaged Food (spain)
Strategic Direction
Key Facts
Summary 1 Mercadona SA: Key Facts
Summary 2 Mercadona SA: Operational Indicators
Internet Strategy
Private Label
Summary 3 Mercadona SA: Private Label Portfolio
Competitive Positioning
Summary 4 Mercadona SA: Competitive Position 2014
Executive Summary
Economic Recovery Provides Momentum for Packaged Food
Local Products A Responsible Option
Differentiation A Key Strategy for Competition
Convenience and Service in Addition To Price Competition
Innovation the Key To Expansion
Key Trends and Developments
the Spanish Economy Is on the Road To Recovery
Milk Quotas Disappear in 2015
Health and Wellness Is A Key Interest for Spanish Consumers
Fresh Products A Potential Threat for Packaged Food
Foodservice: Key Trends and Developments
Headlines
Trends: Sales To Foodservice
Trends: Consumer Foodservice
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2010-2015
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Market Data
Table 17 Sales of Packaged Food by Category: Volume 2010-2015
Table 18 Sales of Packaged Food by Category: Value 2010-2015
Table 19 Sales of Packaged Food by Category: % Volume Growth 2010-2015
Table 20 Sales of Packaged Food by Category: % Value Growth 2010-2015
Table 21 GBO Company Shares of Packaged Food: % Value 2011-2015
Table 22 NBO Company Shares of Packaged Food: % Value 2011-2015
Table 23 LBN Brand Shares of Packaged Food: % Value 2012-2015
Table 24 Penetration of Private Label by Category: % Value 2010-2015
Table 25 Distribution of Packaged Food by Format: % Value 2010-2015
Table 26 Distribution of Packaged Food by Format and Category: % Value 2015
Table 27 Forecast Sales of Packaged Food by Category: Volume 2015-2020
Table 28 Forecast Sales of Packaged Food by Category: Value 2015-2020
Table 29 Forecast Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 30 Forecast Sales of Packaged Food by Category: % Value Growth 2015-2020
Sources
Summary 5 Research Sources

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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