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Cheese in Brazil
Euromonitor International, Sep 2010, Pages: 63
The fierce competition within cheese, an area characterised by a high degree of fragmentation and the bulk of sales being concentrated in products offering only low margins such as mozzarella and queijo prato hard cheese, has stimulated manufacturers to invest in value-added products such as unprocessed cheese fortified with fibre or prebiotics and reduced fat spreadable processed cheese fortified with fibre. Polenghi Indústrias Alimentícias Ltda was the pioneer in this respect, launching its...
The Cheese in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed/Evaporated Milk, Cream, Flavoured Milk Drinks, Flavoured Powder Milk Drinks, Fromage Frais and Quark, Milk, Powder Milk, Processed Cheese, Sour Milk Drinks, Soy Beverages, Unprocessed Cheese, Yoghurt.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Cheese market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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