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Yoghurt And Sour Milk Drinks In Switzerland
Euromonitor International, Dec 2011, Pages: 65
One of the major trends in yoghurt and sour milk drinks in 2011 was the increasing demand seen for functional products, such as pre/pro biotic yoghurt and the revitalising Aloe Vera yoghurt from Emmi. Emmi claims that its Aloe Vera yoghurt offers beauty benefits. The advertising campaign for the product showed a beautiful woman eating the yoghurt with the slogan, beauty to be enjoyed.
The Yoghurt and Sour Milk Drinks in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed/Evaporated Milk, Cream, Flavoured Milk Drinks, Flavoured Powder Milk Drinks, Fromage Frais and Quark, Milk, Powder Milk, Processed Cheese, Sour Milk Drinks, Soy Beverages, Unprocessed Cheese, Yoghurt.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Yoghurt and Sour Milk Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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