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Market Insights: Tobacco in India
Datamonitor, Jan 2011, Pages: 69
Introduction
This report forms a part of a newly introduced product series titled 'Market Insights'. It aims to provide both quantitative and qualitative analysis to clients on the market data and trends across various market categories.
Scope
- Examines developments in the Indian tobacco market
- Provides latest retail data at a market level further segmented by categories along with 5 year forecasts, highlighting specific growth areas
- Identifies the leading players in the market, providing details on brand portfolio and new product launches
- Tracks the latest M&A deals that have taken place in the tobacco market in India
Highlights
- The tobacco market in India was estimated to be worth around $13.5bn in 2009, growing at a compound annual growth rate (CAGR) of 8.5% during 2004-09.
- Chewing tobacco was the key market in terms of market value accounting for around 55% of the total market value. Cigarettes was the second largest category, contributing to around 44% of the market value. Cigars and cigarillos category witnessed the fastest growth of around 34.6% during 2008-09.
- While increasing population and rapid economic growth are driving growth in the market, increasing government regulation and taxation, along with smuggling of counterfeit brands of cigarettes are key trends slowing down the growth in the market.
Reasons to Purchase
- Market understanding: develop a detailed understanding of tobacco market and identify the key growth categories within it
- Competitive landscape: obtain information on the key players operating in the market and understand their key strengths in various categories
- Product understanding: gain insight into the new product launch trends in the market
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