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Beauty and Personal Care Packaging in Australia

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    Report

  • 10 Pages
  • October 2025
  • Region: Australia
  • Euromonitor International
  • ID: 1668451
In 2024, total beauty and personal care packaging unit volumes increased by 2% in Australia, supported by growth in all the major categories. Hair care packaging recorded positive growth in 2024, with consumers favouring standard shampoos as well as conditioners and treatments packaged in HDPE bottles, a format that balances convenience with sustainability. Facial care packaging volumes also increased, reflecting heightened interest in skin health and anti-ageing.

This Beauty and Personal Care Packaging in Australia report offers insight into key trends and developments driving packaging across the category.

Product coverage: Baby and Child-specific Products Packaging, Bath and Shower Packaging, Colour Cosmetics Packaging, Deodorants Packaging, Depilatories Packaging, Fragrances Packaging, Hair Care Packaging, Men's Grooming Packaging, Oral Care Packaging, Skin Care Packaging, Sun Care Packaging.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Beauty and Personal Care Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS

2024 DEVELOPMENTS
  • Packaging volumes increase in 2024 as consumers prioritise skin health, hair care and oral care
  • Refillable packaging systems are shaping circular design in Australia’s beauty and personal care industry
  • Speciality cosmetic containers still the main pack type in colour cosmetics packaging
PROSPECTS AND OPPORTUNITIES
  • Fragrances and skin care will help drive packaging growth in Australian beauty and personal care
  • Squeezable plastic tubes in smaller sizes expected to gain share in skin care packaging
DISCLAIMER