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Beauty and Personal Care Packaging in Turkey

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    Report

  • 10 Pages
  • October 2025
  • Region: Turkey
  • Euromonitor International
  • ID: 1668456
Beauty and personal care packaging saw positive growth of 5% in Turkey in 2024, reflecting the overall resilience of this market. Even with high inflation and interest rates, consumers continued to spend on self-care, daily grooming and gifting, as these products were seen as essential for personal wellbeing and special occasions. Strong sales of premium products drove demand for higher-quality and more innovative packaging.

This Beauty and Personal Care Packaging in Turkey report offers insight into key trends and developments driving packaging across the category.

Product coverage: Baby and Child-specific Products Packaging, Bath and Shower Packaging, Colour Cosmetics Packaging, Deodorants Packaging, Depilatories Packaging, Fragrances Packaging, Hair Care Packaging, Men's Grooming Packaging, Oral Care Packaging, Skin Care Packaging, Sun Care Packaging.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Beauty and Personal Care Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS

2024 DEVELOPMENTS
  • Beauty and personal care packaging continues to grow and innovate as the industry evolves
  • Sustainability innovations increasingly seen in beauty and personal care packaging
  • HDPE bottles the most popular pack type in Turkish beauty and personal care
PROSPECTS AND OPPORTUNITIES
  • Multifunctional and personalisation expected to be trends influencing beauty and personal care packaging
  • Stricter packaging regulations are shaping design and material choices across the industry
DISCLAIMER