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Best Practices for Reaching the 18-25 Demographic in 2011

ExecSense, April 2011, Minutes: 60


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In Best Practices for Reaching the 18-25 Demographic in 2011, ExecSense examines the ways in which the most successful marketers are reaching the highly sought after young adult demographic in 2011 through the web, social media, mobile media and more. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPad, Kindle or printed out) to learn best practices for marketing to the 18-25 demographic this year and understand how reaching teens and young adults requires a radically different approach than other age groups.

Upon ordering, ExecSense will email you a link to download the webinar files for viewing on your computer, mobile phone, iPod, iPad, Kindle or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device). Take advantage of your next commute, flight, business trip, lunch, or free hour in your schedule to view this webinar.

The webinar is led by an expert in marketing to the 18-25 demographic, Kelly Loubet, and focuses on:
- Everything you need to know in 60 minutes to reach the 18-25 demographic this year through the web, social media, mobile media and more
- Easy-to-implement tips and best practices that marketing executives can immediately implement to enhance their young adult marketing efforts, including tips for targeting young adults via the web and social media (e.g. social activism and cause marketing), how to use mobile promotions, tips for word-of-mouth marketing and event marketing, how to switch gears as trends change and be rapidly responsive to feedback, experiential marketing tips, and more
- The 10 questions most asked by marketing executives about how to reach the highly sought after 18-25 demographic and how to avoid marketing pitfalls that will turn off young adults from using their products or services
- Case studies of chief marketing officers who are widely perceived as experts in marketing to the 18-25 demographic, what techniques and strategies work best for them, and important lessons learned

Praise for ExecSense Webinars:
“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” – Brian K. Moore, HR Communications, Humana
“Dynamic, up-to-date resource...” – Tina Ferguson, CEO of Rapid Success Partners
“ExecSense webinars are convenient and on-point…an intelligent discussion on a very relevant subject.” – Meghan Wulff, Focus Management Group





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