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Confectionery Packaging in China
Euromonitor International, Jan 2011, Pages: 35
Over the review period, confectionery in China approached maturity and moved towards premiumisation as the disposable incomes of Chinese consumers increased. Major confectionery subcategories experienced further segmentation with an increasing number of products introduced with new and interesting flavours. Leading chewing gum manufacturer Wrigley Co introduced its new watermelon flavour in 2010 under its Extra brand. This followed the great success of its new grapefruit flavour. The new...
The Confectionery Packaging in China report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Chocolate Confectionery, Gum, Sugar Confectionery.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Confectionery Packaging market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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