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Wound Care in Belgium

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    Report

  • 25 Pages
  • September 2023
  • Region: Belgium
  • Euromonitor International
  • ID: 1750937
Sales of wound care continue to recover in 2023 from the losses seen during the pandemic. The warm and relatively dry weather in the spring and early 2023 was good for sales. Good weather generally encourages more outdoor activities thereby increasing the risk of minor injuries among children and sportspeople (the main consumer audiences for wound care.

The analyst's Wound Care in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
First Aid Kits, Gauze, Tape and Other Wound Care, Sticking Plasters/Adhesive Bandages.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Wound Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

WOUND CARE IN BELGIUMKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Sales benefit from more favourable conditions in 2023 although inflation impedes stronger volume gains
  • Pharmacies struggling to compete with the lower prices offered by grocery retailers
  • Beiersdorf’s Hansaplast retains its healthy lead but faces growing competition from generics and private label
PROSPECTS AND OPPORTUNITIES
  • Economic pressures leave limited room for growth in products with added-value
  • Wound care unlikely to see full recovery but warmer weather could bring some positive results
  • Pure online players and private label have excellent opportunities for growth and development
CATEGORY DATA
  • Table 1 Sales of Wound Care by Category: Value 2018-2023
  • Table 2 Sales of Wound Care by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Wound Care: % Value 2019-2023
  • Table 4 LBN Brand Shares of Wound Care: % Value 2020-2023
  • Table 5 Forecast Sales of Wound Care by Category: Value 2023-2028
  • Table 6 Forecast Sales of Wound Care by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN BELGIUM
EXECUTIVE SUMMARY
  • Consumer health in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2018-2023
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
  • Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources