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Caring for the Customer SS3. Edition No. 3
Elsevier Science and Technology, June 1997, Pages: 96
This workbook will enable managers to:
? explain the meaning and significance of customer care; ? identify their internal and external customers; ? identify their customers' expectations and any areas in which they are failing to meet them; ? provide an effective lead for their team in raising the standard of customer care; ? ensure that they and theirr team members perform to a high standard in customer-contact situations.
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