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Product Insights: Global Tradeshow Update - IFE 2011
Datamonitor, March 2011, Pages: 9
The Global Trade Show Update is a look-back at the International Food Event (IFE). The update provides an overview of IFE, reports the opinions of exhibitors and organizers on the key issues affecting the sector, and also provides a summary of major products and innovations from the trade show.
Features and benefits:
- Get the highlights from this year’s International Food Event (IFE).
- Drive product ideation or track emerging trends by studying the key innovations from the trade show.
- Gain an insight into the mood of the industry through the opinion of key players.
Highlights
“Whistling” ready meals and “spray-on” herbs demonstrated that innovation was alive and well at the International Food Event (IFE) in London. The innovative launches uncovered by the Product Launch Analytics (PLA) team show that novel packaging remains a focus of manufacturers’ efforts as they seek to provide convenient solutions for consumers.
Your key questions answered:
- What is the International Food Event (IFE)?
- What were the highlights of this year's show?
- What were the major new product and innovation trends to emerge from IFE that I should be aware of?
- What are the views of market players on the key issues affecting the food and drinks industries?
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