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2010 U.S. Small Business Market Assessment Product Image

2010 U.S. Small Business Market Assessment

  • ID: 1790290
  • December 2010
  • Region: United States
  • AMI Partners

This report provides an update of the U.S. SB (1-99 employees) market from the following perspectives:

- Mindset regarding the economy
- Plans regarding their business
- Usage of ICT and shifts in spending and investments
- ICT channels and Routes to Market (RTM)
- ICT purchase decision making

A broad set of GTM services that help clients succeed in the global SMB marketplace is provided. SMBs that drive over 85% of WW SMB ICT spend are tracked annually in 30+ countries. Assets include detailed opportunity assessment and forecast models, actionable market segmentation frameworks and in-field lead generation/customer acquisition tools designed for impactful implementation across client organizations.

Introduction & Background

U.S. SB - Introduction

U.S. SB Executive Summary – Key Takeaways – 1

Market Drivers

AMI: Extensive Global Footprint

Firmographics, Business Performance and Expectations

U.S. SB Overview of Market Sizing, PC and Internet Penetration by Employee Size and Vertical Industries

U.S. SB Vertical Distribution by Employee Size

U.S. SB Employee Distribution by Vertical Industry

U.S. SB Firmographics / Business Background
U.S. SB Workforce Demographics
U.S. SB Revenues

Economic Impact on SBs

U.S. SB Perceptions & Reactions to the Downturn

U.S. SB Concern About Impact of the Economy by Employee Size and Vertical

U.S. SB Business Sentiment

ICT Spending & TAM

U.S. SB ICT Addressable Opportunity: 2010 ICT Spending

U.S. SB ICT Addressable Opportunity Forecast: 2011 ICT Spending

U.S. SB Total Market IT/ Telecommunications Spending

U.S. SB Total Market ICT Spending Breakout by Employee Size

U.S. SB ICT Market Opportunity: 2010 Spending – Heat Map of Forecasted 3-Yr CAGRs

Media Usage, Purchase Behavior and Decision Making

U.S. SB – Strategic IT Issues

U.S. SB – Decision Making Factors

U.S. SB – Sources of Information

ICT Solutions – Current Usage & Plans

Three Waves of Technology Adoption

U.S. SB AMI’s Three Waves of Adoption – 1

Three Waves of Adoption – 2

U.S. SB IT Adoption Process

ICT Service and Support Management

U.S. SB IT/Telecom Service and Support Management

U.S. SB IT/Telecom Service and Support Management by Employee Size

U.S. SB IT/Telecom Service and Support Management by Vertical

U.S. SB Full-Time IT Support Staff by Employee Size and Vertical

U.S. SB Average Annual IT Service & Support Spending by Employee Size and Vertical

Computer Usage

U.S. SB Computer Usage By Type – Current and Planned

U.S. SB Computer Usage By Type – Current Usage
U.S. SB Computer Usage By Type – Planned for Purchase Desktops by Employee Size and Vertical

Operating Systems

U.S. SB Windows 7 Operating System Usage

LAN/Server Deployment

U.S. SB Server vs. Peer-to-Peer LAN

U.S. SB LAN Penetration by Employee Size and Vertical

U.S. SB Server Penetration by Employee Size and Vertical

U.S. SB Number of Servers by Employee Size and Vertical

U.S. SB Planned Servers by Employee Size and Vertical

U.S. SB Networking Solutions Usage – Current and Planned

U.S. SB Networking Solutions Usage – Current and Planned by Employee Size

U.S. SB Networking Solutions Usage – Current and Planned by Vertical

Mobility

U.S. SB Smartphone Overview

U.S. SB Current Smartphone Penetration by Employee Size and Vertical

U.S. SB Planned Smartphone Penetration by Employee Size and Vertical

U.S. SB Leading Smartphone Brands by Employee Size and Vertical

U.S. SB Current Smartphone OS Penetration by Employee Size and Vertical

U.S. SB Wireless Internet/Modem Cards Overview

U.S. SB Current Wireless Internet Card Penetration by Employee Size and Vertical
U.S. SB Planned Wireless Internet Card Penetration by Employee Size and Vertical
U.S. SB Communications Solutions Usage – Current and Planned

U.S. SB Communications Solutions Usage – Current and Planned by Employee Size
U.S. SB Communications Solutions Usage – Current and Planned by Vertical

Broadband

U.S. SB Internet Access Overview

U.S. SB Type of Internet Access by Employee Size and Vertical

U.S. SB Average Broadband Speed (Mbps) by Employee Size and Vertical

U.S. SB Average Annual Broadband Spending by Employee Size and Vertical

U.S. SB Website Overview

U.S. SB Website Penetration by Employee Size and Vertical

U.S. SB Average Annual Spending on Web Site Maintenance by Employee Size and Vertical

U.S. SB E-Commerce Overview

U.S. SB E-Commerce Deployment by Employee Size and Vertical

U.S. SB Average Spending on ICT Products and Solutions

U.S. SB Average Spending on ICT Products and Solutions by Employee Size and Vertical

Software

U.S. SB Software Solutions Usage – Current and Planned

U.S. SB Software Solutions Usage – Current and Planned by Employee Size

U.S. SB Software Solutions Usage – Current and Planned by Vertical

U.S. SB Productivity/Comms Suite Adoption - On Premise vs. Hosted by Employee size & Vertical

U.S. SB Productivity/Comms Suite Adoption - Avg. # of Hosted Seats by Employee size & Vertical

U.S. SB Productivity/Communications Suite Adoption - Avg. Annual Hosted Spending by Employee Size & Vertical

U.S. SB Productivity/Communications Suite Adoption - On Premise by Employee size & Vertical

U.S. SB Productivity/Communications Suite Adoption – Hosted/Online by Employee size

U.S. SB Productivity/Communications Suite Adoption – Hosted/Online by Vertical
U.S. SB Email Domain by Employee size & Vertical

U.S. SB On-Premise Email Usage by Employee size & Vertical

U.S. SB Types of Hosted Email Used by Employee Size

U.S. SB Types of Hosted Email Used by Vertical

U.S. SB Hosted Email – By Employee Size and Vertical

Channels

U.S. SB 2010 Share of Total ICT Spend by Routes to Market

U.S. SB 2010 ICT Category Spending by Channel

U.S. SB 2010 Channel Flow Through by ICT Category

Appendix

U.S. SB – Definitions by Type of Business
U.S. SB Vertical Industry Definitions

U.S. SB – Acronyms

U.S. SB– Glossary

Contact Information

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