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Green Business Webinars, Staff Engagement & Culture Change

Terra Infirma, March 2011


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Businesses' attitude to the environment is at a tipping point - while the majority are satisfied with 'managing' environmental issues, a growing minority is finding 'green' can be a source of strategic competitive advantage. To take advantage of this opportunity, a change in corporate culture from top to bottom is required.

This workshop takes you through the vital topic of facilitating positive environmental behaviour from your employees. The workshop comes in the form of recorded seminar accompanied by a workbook which you can use to apply the principles to your organisation.

Contents include:
- Why staff engagement is vital to environmental performance
- Why 'Switch It Off' doesn't work
- The three components of facilitating major change
- Engaging emotionally with your staff - finding out what makes them tick and exploiting it
- Dealing with problem people using 'green jujitsu'
- Making good behaviour easy and bad behaviour difficult
- The HR angle - job descriptions and staff development

(Two parts: workshop recording and pdf workbook)

The workshop is delivered by Gareth Kane, a leading sustainability practioner and author of The Three Secrets of Green Business and The Green Executive.


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