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Tea Market in Vietnam to 2014 (Hot Drinks)
Datamonitor, May 2011, Pages: 38
Introduction
Tea Market in Vietnam to 2014 (Hot Drinks) is a comprehensive resource for tea market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on key distribution channels and reveals the leading companies in the Vietnamese tea market.
Features and Benefits
- Identify key market segments by analyzing market size data for the tea market
- Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
- Identify key companies in the tea market in Vietnam and design M&A strategies by analyzing market share data
- Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014
Highlights
- The tea market in Vietnam increased at a compound annual growth rate of 4.7% between 2004 and 2009.
- The black standard tea segment led the tea market in Vietnam in 2009, with a share of 36.1%.
- The leading player in tea market in Vietnam is Unilever.
Key questions answered
- Which will be the fastest growing segment within the tea market in Vietnam?
- How will the forecast growth differ from the historic growth exhibited by the tea market in Vietnam?
- Which company accounted for the largest share of the Vietnamese tea market in 2009?
- How will consumption and expenditure patterns change from 2004 to 2014?
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