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Cereal Bars Market in Australia to 2014 (Confectionery)
Datamonitor, April 2011, Pages: 34
Introduction
Cereal Bars Market in Australia to 2014 (Confectionery) is a comprehensive resource for cereal bars market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Australian cereal bars market.
Features and Benefits
- Identify key market segments by analyzing market size data for the cereal bars market
- Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
- Identify key companies in the cereal bars market in Australia and design M&A strategies by analyzing market share data
- Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014
Highlights
- The cereal bars market in Australia increased at a compound annual growth rate of 6.7% between 2004 and 2009.
- The granola/muesli bars segment led the cereal bars market in Australia in 2009, with a share of 47.3%.
- The leading player in cereal bars market in Australia is Kellogg Company.
Key questions answered
- Which will be the fastest growing segment within the cereal bars market in Australia?
- How will the forecast growth differ from the historic growth exhibited by the cereal bars market in Australia?
- Which company accounted for the largest share of the Australian cereal bars market in 2009?
- How will consumption and expenditure patterns change from 2004 to 2014?
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