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Cereal Bars Market in Bulgaria to 2014 (Confectionery)

Datamonitor, April 2011, Pages: 34


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Introduction

Cereal Bars Market in Bulgaria to 2014 (Confectionery) is a comprehensive resource for cereal bars market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the Bulgarian cereal bars market.

Features and Benefits

- Identify key market segments by analyzing market size data for the cereal bars market
- Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
- Identify key companies in the cereal bars market in Bulgaria and design M&A strategies by analyzing market share data
- Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

- The cereal bars market in Bulgaria increased at a compound annual growth rate of 12.6% between 2004 and 2009.
- The granola/muesli bars segment led the cereal bars market in Bulgaria in 2009, with a share of 51.6%.
- The leading player in cereal bars market in Bulgaria is Kellogg Company.

Key questions answered

- Which will be the fastest growing segment within the cereal bars market in Bulgaria?
- How will the forecast growth differ from the historic growth exhibited by the cereal bars market in Bulgaria?
- Which company accounted for the largest share of the Bulgarian cereal bars market in 2009?
- How will consumption and expenditure patterns change from 2004 to 2014?



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