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The 2011 Marketing Guidebook

Stagnito Media, May 2012


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The comprehensive source for grocery, drug and mass merchant insights

Progressive Grocer's Marketing Guidebook is known simply as the 'Blue Book' of the supermarket industry. The current edition lists over 1,300 retailer chains and wholesalers in the U.S. and Canada plus over 1,500 specialty distributors and brokers. Detailed profiles provide you with all the information you need to sell or market your product to supermarkets including the names of over 22,000 executives ranging from Presidents and CEOs to Category Managers, Buyers, and Merchandisers.

The 2011 Marketing Guidebook includes over 1,000 highly detailed profiles including supermarket chains, drug stores, dollar stores, supercenters, wholesale clubs, mass merchandisers, category killers and wholesalers. And, over 350 specialty, non-food, candy, tobacco and media suppliers. Organized by market - the way you do business.

The much anticipated and most requested online version contains all the same information as the printed Marketing Guidebook is famous for, but gives you added power and convenience of access.

With the online version, you can use the information more effectively and efficiently than you ever would have thought possible!

- Find company profiles by market, state, grocery supplier, merchandise lines and more
- Export names, titles, address, phone, fax and email of contacts directly to Microsoft Excel™ to create form letters and mailing labels
- Instantly access the most current information available from any internet connection
- Use the Power Search to find company profiles by market, state, operating name and more
- Export company data to perform your own analysis
- Export names, titles, address, phone, fax and email of contacts directly to Microsoft Excel™ to create form letters and mailing labels


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