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Bank of America Corp in Consumer Finance (World)
Euromonitor International, March 2012, Pages: 29
Bank of America has struggled to regain a stable financial footing following the global economic crisis. Heavy losses incurred from litigation associated with the acquisition of Countrywide Financial continue to offset gains from its other business segments. However, the bank still has the largest retail branch network in the US with over 55 million customers. In 2011 Bank of America became the second largest US bank by assets, losing the top position to JP Morgan Chase.
Euromonitor International’s Bank of America Corp in Consumer Finance (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Finance industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Consumer Lending, Financial Cards and Payments.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Finance market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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