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Asia Pacific Fiber Optic Test Equipment Markets
Frost & Sullivan, Feb 2011, Pages: 33
This study covers the state of the Asia Pacific fiber optic test equipment market examining drivers, restraints and challenges for growth. Following from these, market growth for the region is forecasted. In addition, an in-depth analysis of the competitive situation including vendors' market shares is performed. The base year is 2010 with forecasts running through 2015.
This research service titled Asia Pacific Fiber Optic Test Equipment Markets provides revenue forecasts for the total market in addition to trends, drivers, restraints, challenges and market share analysis. In this research, Frost & Sullivan's expert analysts thoroughly examine the following markets: optical time domain reflectometers (OTDR), optical light source (OLS), optical power meter (OPM), optical loss test set (OLTS), remote fiber test systems (RFTS), optical spectrum analyzer (OSA) and others.
Market Overview
Incumbent Market Participants Play a Major Role in the Asia Pacific FOTE Markets
Regulations and standards to build infrastructure are triggering growth in broadband access, and, in turn, the FOTE markets. New infrastructures being built in China and India are the front-runners for the FOTE markets. Japan has a strong presence from incumbent companies Anritsu and Yokogawa. In addition, countries such as India, China, Korea, Taiwan, Malaysia and Singapore face more competition from global vendors as well. Agilent moved away from installation and maintenance (I&M) FOTE markets in 2009 to focus on their core areas of R&D. However, the company still sells I&M products through its distributors in the Asia Pacific countries. Despite customer claims that Agilent’s products are high priced, the company has been able to maintain its brand recognition due to the ruggedness of its products. “The economic downturn impacted the aerospace and defense (A&D), sector and its repercussions were felt in the FOTE markets,” notes the analyst of this research service. “However, with recession waning, the A&D sector is growing with countries avidly purchasing defense material, bolstering the FOTE markets.”
In India, 3G deployment is in the nascent stage, and the future is optimistic for vendors to grow in this region as well as globally. With 4G deployments, more fiber to the home (FTTH) is expected to boost growth of the FOTE markets. However, this is a challenge for vendors both due to the presence of dark fibers and regional hurdles. As the need for higher bandwidth increases, carriers will be required to deploy 40 Gb/s. Customers in the Asia Pacific region are hesitant to use test products, and this has hindered FOTE markets growth. Low-cost manufacturers in China pose an immense threat to global companies. Price pressure is significant in this region as foreign vendors compete with incumbent market participants. Offering after-sales services has become challenging for tier II in the FOTE markets in the absence of local presence, particularly in countries such as China.
To remain competitive in this region, tier II and tier III vendors in the FOTE markets specifically need to keep up with the increasing tech speed. Continued demand for increased bandwidth speed, installation of FTTH capacity and more wavelength will necessitate sophisticated equipment in the core network. The distribution structure can determine a company’s success. Test vendors must follow a distribution structure that suits all end users. “Indirect sales through distributors would be appropriate for small companies,” says the analyst. “Allocation of specific account managers and executives will benefit large companies that are building long-term relationships.”
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