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Smart TVs: The Second Generation - Social Networking, Tablets & Targeted Ads

Rider Research, April 2011, Pages: 96


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'Smart TVs: The Second Generation - Social Networking, Tablets & Targeted Ads' is the second report in a series on smart TVs. It's a survey of the market, looking at events and trends since the beginning of 2011. Based on current evidence, it also attempts to make some predictions and pass along forecasts of others, including the assertion that in the next 3-5 years every home in the 'developed world' will have at least one smart TV.

Presented in easy-to-navigate sections, this 96-page report gives:

1) A profile of Social Media integration - how the convergence of Facebook and Twitter into internet TV is forming “Social TV”;

2) A study of prominent content & pay-TV providers in early 2011 - why credible business models are coming out of a mix of broadband streaming, widgets, remote devices and deal-making as determined by such providers as Netflix, Google TV, Hulu, Amazon, Blockbuster, BBC, Dailymotion etc.;

3) The definition of a Smart Device sector as consumers try to figure out a solution to conflicting products and services provided by various manufacturers, platforms and content partners;

4) An analysis of Smart TV sets coming to market with offerings from the likes of Intel, Samsung, LG, Sony, Panasonic, Vizio, Philips etc.;

5) An examination of iPads, tablets and smartphones as possibly the smartest TV screen of them all;

6) Outlines of opportunities the smart TV era is presenting to broadband infrastructure vendors, wireline & wireless providers and home networking suppliers;

7) At-a-glance comparision charts of:
i) Connected devices from TV makers
ii) Connected devices from CE makers
iii) Listing of the available apps and services on current Smart TV platforms;

8) A wealth of additional information relating to the Smart TV industry including TV guides, recommendation apps, broadcast storage demand, internet piracy data and much more.

Who should read this report?

- Pay-TV companies including cable
- Satellite and telcos
- Movie and TV studios
- TV networks
- TV and device manufacturers
- Makers of set-top boxes
- Chipset makers and the infrastructure that delivers video to the home
- Local TV stations
- Financial analysts and industry consultants.


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