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Product Insights: Global Tradeshow Update - Vinitaly 2011
Datamonitor, May 2011, Pages: 10
Introduction
The Global Trade Show Update is The look-back at Vinitaly. The update provides an overview of the event, reports the opinions of exhibitors and organizers on the key issues affecting the wine and spirits sector, and also provides a summary of major products and innovations from the trade show.
Features and benefits
- Get the highlights from this year’s Vinitaly.
- Drive product ideation or track emerging trends by studying the key innovations from the trade show.
- Gain an insight into the mood of the industry through the opinion of key players.
Highlights
A wine seeking to draw on the upscale associations of premium fragrances was one of the standout launches from this year's Vinitaly event. The Product Launch Analytics (PLA) team also discovered that fruit continues to be a source of inspiration for producers.
Your key questions answered
- What is Vinitaly?
- What were the highlights of this year's show?
- What were the major new product and innovation trends to emerge from Alimentaria that I should be aware of?
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