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20 Questions with AppRiver CEO Michael Murdoch - C-Series Interview

MGI Research, April 2011, Pages: 5


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Bootstrapping a technology start-up is never easy. Doing it with a business model focused on very small and midsize businesses and getting it to scale is even more difficult. Closely held Gulf Breeze, FL-based AppRiver has done it – the company has built a fast growing, profitable, cloud-based business in the face of major competitors - Google, Symantec, Microsoft, and McAfee, to name a few. In an in-depth 20 Questions session, Michael Murdoch - CEO and co-founder of AppRiver shares his views and philosophy on bootstrapping and running a successful cloud-based business.

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