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On-Demand Briefing: Free Market Research: Leveraging Solar and Commercial Energy Data
AltaTerra Research, April 2011, Pages: 54
Finding and making effective use of accurate market data is essential to making informed decisions and developing a business case - especially in the dynamic marketplace for on-site distributed renewable energy and energy efficiency innovations. Since the industry is still immature and evolving, public and other information sources are widely dispersed and vary in quality and content.
Learn how to use publicly available market data and information to gain valuable insight into the United States renewable and conventional energy markets and improve your strategy, business development, marketing and sales decisions.
Jon Guice, AltaTerra’s head of research, opens the briefing with an orientation to effective industry analysis in conventional and alternative energy markets. Eric Paul, analyst at AltaTerra Research, discusses how to find and make the best use of the latest information on energy consumption and prices. Larry Sherwood, author of the U.S. Solar Market Trends published by the Interstate Renewable Energy Council (IREC), presents an overview of solar market research data including what information is available, differences between sources, and how to effectively utilize the free renewable energy market data to make informed decisions. The briefing is focused on commercial, institutional, and industrial energy purchasers, while touching on residential and utility segments.
Who Should Attend?
- Business development professionals
- Energy efficiency industry participants, consultants and analysts
- Environmental organizations
- Financial and investment groups
- Information service providers
- Market intelligence and marketing managers
- Product and brand managers
- Regulatory and PR staffers
- Renewable energy executives
- Renewable energy project developers
- Renewable energy sales professionals
Example Questions:
- What are the differences between various sources of free market data?
- What types of information about the distributed renewable energy market are available?
- Is the number of solar installations available by state? Where can installation cost data be found?
- Is there any public data for tracking shipments going through the distribution channel?
- How do I know how much energy is used by a particular type of business or organization?
When you register for this on-demand briefing you will receive: the presentation slides in PDF format and online access to a recording of the live event. Information for accessing the recording is included on the first page of the presentation slides.
System Requirements
PC-based attendees
Required: Windows® 7, Vista, XP or 2003 Server
Macintosh®-based attendees
Required: Mac OS® X 10.4.11 (Tiger®) or newer
AltaTerra Research is a research and consulting firm focused on sustainable business and the enterprise marketplace for clean technology solutions. AltaTerra briefings offer executive-level education in an interactive format, with online slide presentations by qualified experts, followed by an open forum for questions and discussion. They provide a vehicle for communication between attendees, speakers and analysts, cultivate discussion about published research, and provide catalysts for further research.
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