Smartphone Security Software - Global Strategic Business Report
Global Industry Analysts, Inc, March 2012, Pages: 393
This report analyzes the worldwide markets for Smartphone Security Software in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, and Rest of World. Annual estimates and forecasts are provided for the period 2008 through 2017.
The report profiles 56 companies including many key and niche players such as:
- AuthenTec
- AVG Technologies
- Birdstep Technology ASA
- BullGuard Ltd.
- Certicom Corp.
- Columbitech AB
- Doctor Web
- ESET
- F-Secure Corporation
- Good Technology Inc.
- Juniper Networks Inc.
- SMobile Systems Inc.
- Sophos
- Kaspersky Lab
- Lookout Inc.
- McAfee Inc.
- Symantec Corporation
- Sybase Inc.
- Trend Micro Incorporated
- Wavelink Corporation.
Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.
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I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-3
Quantitative Techniques & Analytics I-3
Product Definition and Scope of Study I-3
II. Executive Summary
1. INDUSTRY OVERVIEW II-1
Smartphones - Communicating the ‘Smart Way' II-1
Versatility': The Hallmark of Smartphones II-2
The Never Ending Saga of Technology Developments to Drive
Future Prospects for Smartphones II-2
Key Statistical Findings II-3
Table 1: Worldwide Market for Smartphones (2009 & 2011):
Percentage Market Share Breakdown of Unit Shipments by
Operating Systems (includes corresponding Graph/Chart) II-3
Table 2: Worldwide Market for Smartphone Microprocessors
(2009): Percentage Share Breakdown of Shipments by Leading
Manufacturers (includes corresponding Graph/Chart) II-3
Smartphone Convenience at the Cost of Information Security II-4
Enterprise Segment All the More Vulnerable to Smartphone
Security Risks II-4
Table 3: Worldwide Worker Population (2008 & 2011):
Breakdown of Number of Workers (in Millions) by Nature of
Work - Mobile & Non Mobile II-5
Table 4: Worldwide Mobile Worker Population (2008 & 2011):
Breakdown of Number of Mobile Workers (in Millions) by
Nature of Work - Mobile Office, Mobile Non-Office, Mobile
Home Based (includes corresponding Graph/Chart) II-6
Table 5: Worldwide Mobile Workforce (2011): Percentage Share
Breakdown of Number of Mobile Workers by Region (includes
corresponding Graph/Chart) II-6
Enabling Smartphone Security - Best Practices to Follow II-6
Industry Still Underprepared to Tackle Security Concerns II-7
Smartphone Security Software - A Prelude II-8
Table 6: US Market for Smartphone Applications (2010):
Proportion of Smartphone Users (%) by Number of Applications
Installed on Smartphones (includes corresponding Graph/Chart) II-8
From Third-Party Solution Providers to Mobile Carriers -
Industry Swears by Smartphone Security Software II-9
Market Scenario II-9
2007-2009 Recession Impact In Retrospect II-9
Implications for Smartphone Security Software Market II-9
Impact of Europe's Debt Crisis on the Consumer Electronics
Industry in the Region II-10
Trends & Growth Drivers II-11
Android Based Smartphones More Prone to Security Breaches: Why? II-11
‘Holistic Solution' - The Way to Go II-12
Consumer Awareness - Key to Success II-12
Industry Consolidation to be a Common Feature, Augurs Well
for the Market II-13
Stringent Security Policies to Drive Demand for Enterprise
Smartphone Security Solutions II-13
Growth in Sophisticated & Compound Security Threats to Drive
Demand for Smartphone Security Solutions II-14
Issues II-14
Battery Overdrain Due to Multiple Security Tools II-14
2. PRODUCT OVERVIEW II-15
Introduction II-15
Encryption Software II-15
Encryption at Storage Level II-15
Encryption in Transit II-15
Encrypted Calling II-16
Remote Tracking Software II-16
Remote Locking Software II-16
Remote Wipe Software II-16
Anti Malware/Virus Software II-16
Back Up & Restore Software II-16
Privacy Protection Software II-17
Smartphones - An Overview II-17
Types of Smartphones II-17
(i) Low-End Smartphones: II-17
(ii) High-End Smartphones: II-18
Operating Systems II-18
Popular Smartphone Operating Systems II-18
Smartphone Operating Systems: Advantages & Disadvantages II-19
3. MAJOR REGIONAL MARKETS II-20
Europe II-20
Japan II-20
Asia-Pacific II-21
China II-21
Open Source OS Kindles Smartphone Market in China, Drives
Smartphone Security Software Market II-21
India II-22
4. PRODUCT INTRODUCTIONS/INNOVATIONS II-23
Trend Micro Launches SafeSyncTM for Android and iPhone Users II-23
Trend Micro Introduces Mobile Security Application for Android
Devices II-23
Sophos Introduces Smartphone Mobile Security Platform II-23
BullGuard Rolls out BullGuard Mobile Security 10 Security
Solution II-24
Airwide Solutions Launches NPS Solution II-24
VASCO Data Security Introduces DIGIPASS Nano II-24
DISA Introduces Go Mobile Application for Smart Phone Security II-25
ESET Unveils Mobile Security Solutions for Smart Phones II-25
Chalk Media Service Unveils ChalkTM PushcastTM Software 5.4 II-25
HP Launches Cloud-Based Mobile Device Management System II-26
RIM Introduces Novel BlackBerry Smart Card Reader II-26
Excitor Unveils Secure PIM and E-mail Client for iPads II-27
Carahsoft Technology Rolls out Trust Digital EMM Platform for
GSA Schedule II-27
Juniper Launches Junos Pulse Mobile Security Software II-27
Vodafone Introduces Smartphone Professional Solution II-28
Telular to Launch Telguard Interactive Security Application II-28
Lookout Mobile Security Introduces Lookout Premium for
Smartphone Protection II-29
Sectra Introduces Panthon for Supporting Mobile IP Telephony II-29
LifeShield Security Launches Smartphone Application II-29
Spare Backup Introduces Spare Mobile Security for Managing
Mobile Devices II-29
Amcom Software Launches Amcom Mobile Connect Software II-30
BluePoint Solutions Unveils Cloud Security Antivirus for
Google Android Platform II-30
Mobile Active Defense Introduces MAD Enterprise Unified Threat
Management System II-30
Symantec Introduces Norton Everywhere for Smartphones II-30
Symantec Introduces Novel Security Suite for Google Android II-31
Symantec, Lotaris and Bharti Airtel Launch Norton Smartphone
Security Solution II-31
Certgate Introduces Comprehensive Security Solution II-31
Kingsoft Corporate Introduces Mobile Phone Security Software II-32
AhnLab Launches V3 Mobile Security Solution II-32
Kaspersky Lab Unveils Kaspersky Mobile Security 9 Solution II-32
F-Secure Introduces F-Secure Anti-theft Security Solution II-33
Nokia Siemens Networks and Juniper Networks Launch Novel
Security Solutions II-34
AuthenTec Launches TrueSuite® Mobile Identity Management Software II-35
McAfee Launches McAfee® Family Protection II-35
Sybase Introduces Sybase® Afaria® MDM and Security Solution II-35
ESET Launches Threat Center for iPhones II-36
Excitor Introduces DME Client for Android Mobile Devices II-36
F-Secure Introduces Anti-Theft Mobile Application for Symbian
^3 Platform II-36
Kaspersky Lab Launches Advanced Kaspersky Password Manager
Solution II-37
Kaspersky Lab Introduces Kaspersky Anti-Virus 8.0 for
Microsoft Forefront TMG Standard Edition and ISA Server II-38
Symantec Introduces Updated Mobile Security and Management
Solution II-38
Researchers Develop Facial Recognition System for Smartphone
Security II-39
FCC Launches Stop Thief Security Application II-39
Sipera Systems Rolls out SLiC Mobility Solution II-39
Accumulate Unveils Mobile Everywhere Security Solution II-40
Cloakware Launches OMA DRM Solution II-40
Maverick Mobile Solutions Introduces Secure Mobile Application II-40
UMU Global Enters into Partnership with Connect Infotech to
Launch UMU Mobile Security Products II-41
UniverCell Telecommunications Unveils Cell Safe Security Solution II-41
Tata Communications Enters into Partnership with F-Secure to
Offer Mobile Phone Security Solutions II-42
Kaspersky Lab Rolls out Kaspersky Mobile Security 8.0 II-42
F-Secure Unveils Novel Version of Smartphone Security Solution
for Windows Mobile II-42
F-Secure Introduces Novel Version of F-Secure Mobile Security
for S60 5th Edition Smartphone II-43
Birdstep Technology Unveils SafeMove Mobile VPN Solution II-43
Sybase iAnywhere Expands Capability of Afaria® Solution II-43
Trend Micro to Introduce Mobile Security on Giorgio Armani -
Samsung Smartphone II-44
Barclays Introduces Kaspersky® Mobile Security for UK Customers II-44
Good Technology Rolls Out Good for EnterpriseTM 6.0 II-44
Vasco Data Security Introduces Digipass for Mobile Enterprise
Security II-45
Sonaworks Rolls Out Ghost Pigeon Software II-45
Giesecke & Devrient Unveils Mobile Security Card for
BlackBerry Enterprise Solution Users II-46
ESET Launches ESET Mobile Antivirus Application for Symbian II-46
5. RECENT INDUSTRY ACTIVITY II-47
Juniper Networks and Belden Ink Agreement II-47
AVG Technologies to Take Over DroidSecurity II-47
Intel to Takeover McAfee II-47
McAfee to Takeover TenCube II-48
Juniper Networks to Takeover SMobile Systems II-48
Symantec Takes Over GuardianEdge and PGP II-48
AuthenTec Takes Over Embedded Security Solutions Division of
SafeNet II-49
Hewlett Packard Acquires ArcSight II-49
McAfee to Take over Trust Digital II-49
One97 Communications Takes over Minority Interest in tenCube II-50
Motorola Inks Agreement to Acquire SecureMedia® II-50
Tencent Holdings Enters into Cooperation Agreement with Kaspersky II-50
Mobile Active Defense Signs Agreement with SRA International II-51
STC and Kaspersky Lab Ink Agreement to Offer Mobile Security
Services II-51
Birdstep Technology Enters into Partnership with Nomasis II-51
F-Secure and Vodafone Ink GFA for PC and Internet Protection II-52
Good TechnologyTM Takes over CloudSync II-52
Juniper Networks Takes over Altor Networks II-52
SAP Acquires Sybase II-53
F-Secure Collaborates with Vietnam Posts and
Telecommunications to Provide Online Security Solutions in
Vietnam II-53
Good Technology Partners with Northrop Grumman to Provide Good
S/MIME Solution to AKO Users II-53
Symantec Acquires Identity and Authentication Business of
VeriSign II-54
Trend Micro Inks Agreement to Acquire Mobile Armor II-54
Renesas Electronics Acquires Wireless Modem Business of Nokia II-55
Datalogic Mobile Pre-licenses Wavelink® Device Management
Software II-55
Kaspersky Lab Enter Into Partnership with MegaFon II-55
Nokia to employ iPass Open Mobile Platform to Offer Enterprise
Mobility Services II-56
Check Point® Software Technologies Acquires Nokia Security
Appliance Business II-56
2 Ergo Group Acquires Broca II-57
ACCESS Enters into Partnership with Lotaris to Extend Mobile
Security Platform Services II-57
Nokia and Microsoft Enter into Global Alliance II-57
Research In Motion and China Mobile Enter into Partnership II-57
Research In Motion Acquires Certicom II-58
Verizon and Sybase Enter into Partnership to Manage Mobility
Services for Enterprises II-58
AuthenTec Takes Over Atrua Technologies Assets II-58
F-Secure Takes Over Steek SA II-59
KPN Expands Security Offering to Include Smartphones II-59
VISTO Acquires Good Technology II-59
LG eXpo Smartphone Integrates AuthenTecs "Smart Sensor"
Technology II-60
NTT docomo PRIME Series F-09A Leverages AuthenTec Sensors
Security II-60
Good TechnologyTM to Deploy Good S/MIME on Microsoft® Windows
Mobile devices II-61
Research In Motion and SAP Offers BlackBerry® Sales Client for
SAP CRM II-61
6. FOCUS ON SELECT GLOBAL PLAYERS II-63
AuthenTec (USA) II-63
AVG Technologies (Czech Republic) II-63
Birdstep Technology ASA (Norway) II-63
BullGuard Ltd. (UK) II-63
Certicom Corp. (Canada) II-63
Columbitech AB (Sweden) II-64
Doctor Web (Russia) II-64
ESET (Slovakia) II-64
F-Secure Corporation (Finland) II-65
Good Technology, Inc. (USA) II-65
Juniper Networks, Inc. (USA) II-65
SMobile Systems, Inc. (USA) II-65
Sophos (UK) II-66
Kaspersky Lab (Russia) II-66
Lookout, Inc (USA) II-66
McAfee, Inc. (US) II-67
Symantec Corporation (US) II-67
Sybase, Inc. (US) II-68
Trend Micro Incorporated (US) II-68
Wavelink Corporation (US) II-69
7. GLOBAL MARKET PERSPECTIVE II-70
Table 7: World Recent Past, Current & Future Analysis For
Smartphone Security Software by Region/Country - US, Canada,
Japan, Europe (France, Germany, Italy, United Kingdom and
Rest of Europe), Asia-Pacific, and Rest of World Markets
Independently Analyzed with Annual Revenues in US$ Million
For Years 2008 through 2017 (includes corresponding
Graph/Chart) II-70
Table 8: World 10-Year Perspective For Smartphone Security
Software by Region/Country - Percentage Breakdown of Revenues
for US, Canada, Japan, Europe (France, Germany, Italy, UK
and Rest of Europe), Asia-Pacific, and Rest of World Markets
for Years 2008, 2011 and 2017 (includes corresponding
Graph/Chart) II-71
III. COMPETITIVE LANDSCAPE
Total Companies Profiled: 56 (including Divisions/Subsidiaries - 60)
------------------------------------------
Region/Country Players
------------------------------------------
The United States 30
Canada 2
Japan 3
Europe 22
France 1
Germany 4
The United Kingdom 7
Rest of Europe 10
Asia-Pacific (Excluding Japan) 1
Middle East 2
------------------------------------------
With smartphones turning into a repository of sensitive personal and business information, the recent spurt in number of cases relating to loss or theft of smartphones, heightens fears over data loss/breach. As smartphones lean further towards data communications, fears over possible data breaches via malicious applications spread over mobile Internet, and the misuse of sensitive information becomes more imminent, which calls for adoption of efficient smartphone security procedures and technologies. With most of the traditional smartphone security methods adopted by users, such as ensuring physical security against damage/loss/theft of device, checking for reliability of software to be downloaded, and validating permission requests while installing/using applications, proving to be just proactive preventive measures and failing to make these devices impermeable to sophisticated attacks, smartphone security software has proved to be the industry’s only answer to its information security woes. From being just another means of protecting smartphones from unauthorized access, smartphone security software has come a long way to become one of the permanent fixtures for information security in an enterprise.
Opportunities for smartphone security software market in the consumer segment will be primarily driven by growing risk to personal information stored within smartphones, as a result of their increased use for accessing mobile Internet, carrying out online shopping, accessing social networking sites, and downloading applications from application stores. Increase in number of application downloads across the globe especially is proving to be a major growth driver for smartphone security software as most of these applications downloaded are sourced from application stores, and file sharing websites, which are primary sources of malware and other malicious mobile applications. Demand for smartphone security software from the enterprise segment on the other hand, will be primarily driven by increasing use of smartphones for corporate communications, and the resulting rise in enterprise need for compliancy, information security, network security, cost management and patch management. Of late, smartphone security software has become a significant revenue generator for vendors due to heightened perceived data security threat among smartphone users. With only about 23% of smartphone users having enabled security software, the smartphone security software market is laden with immense potential. As smartphone sales increase further, the demand for smartphone security software too will increase rapidly over the next few years. Changing nature of modern-day criminal offences in the form of online fraud, identity theft, and internet related crimes, will also throw the spotlight on the need for technologically advanced information security solutions, thus creating substantial demand for smartphone security software over the next few years.
As stated by Global Industry Analysts's new market research report on Smartphone Security Software, Europe is the largest regional market. Asia-Pacific is the fastest growing regional market, with revenues from the region waxing at a CAGR of about 49.5% over the analysis period. Growth in the Asia-Pacific smartphone security software market is primarily driven by robust demand for smartphones in emerging countries such as China and India.
Global Industry Analysts ©
- AuthenTec
- AVG Technologies
- Birdstep Technology ASA
- BullGuard Ltd.
- Certicom Corp.
- Columbitech AB
- Doctor Web
- ESET
- F-Secure Corporation
- Good Technology Inc.
- Juniper Networks Inc.
- SMobile Systems Inc.
- Sophos
- Kaspersky Lab
- Lookout Inc.
- McAfee Inc.
- Symantec Corporation
- Sybase Inc.
- Trend Micro Incorporated
- Wavelink Corporation.
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