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How to Protect Social Media Assets for Your Clients as an IP Lawyer
ExecSense, June 2011, Minutes: 60
In How to Protect Social Media Assets for Your Clients as an IP Lawyer, the analyst examines the most effective strategies and best practices being used by leading intellectual property lawyers to protect their clients’ intellectual property assets on social media sites. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPad, Kindle or printed out) and learn valuable tips and techniques for online enforcement of trademarks so that you can overcome the unique challenges of protecting your clients’ assets on social networking sites such as Facebook, LinkedIn and Twitter.
Upon ordering, we will email you a link to download the webinar files for viewing on your computer, mobile phone, iPod, iPad, Kindle or printed out. The downloaded files will include the PowerPoint presentation, audio narration and jpeg images of the slides (for watching on your mobile media device). Take advantage of your next commute, flight, business trip, lunch, or free hour in your schedule to view this webinar.
The webinar is led by an expert in protecting assets on social networking sites, Wendy Larson, senior associate for PirkeyBarber LLP, and focuses on:
- Everything you need to know in 60 minutes to protect and enforce your clients’ intellectual property assets in social media outlets such as Facebook, LinkedIn, Twitter and other sites
- The most effective techniques and best practices that other leading intellectual property lawyers have found to be most successful for protecting their clients’ assets on social networking sites, including tips for monitoring social networking sites to determine if trademarks are being used without permission, how to report trademark violations to social networking sites such as Facebook and Twitter, how to register trademarks as user names, tips for revising current and future license agreements to include restrictions that limit use of trademarks online, tips for dealing with “innocent” infringers (who are simply trying to spread the word about your client’s business), and more
- The 10 questions being asked the most by intellectual property lawyers about what they need to be doing right now to make sure their clients’ IP assets are adequately protected on social networking sites
- Case studies of other leading intellectual property lawyers who have successfully enforced and protected their clients’ assets on social networking sites, what exactly they are doing for their clients right now, and important lessons learned
Praise for ExecSense Webinars:
''An expeditious way to obtain authoritative current information and ideas on a subject of interest.'' – David Kera, Partner, Oblon Spivak
''Just in time information to improve knowledge of current topics and trends.” – Thomas M. Armstrong, Attorney, Reid and Riege
“Well organized, well articulated, and easy to follow. The ExecSense webinar I attended was the best virtual learning experience I've had in quite some time.” – Brian K. Moore, HR Communications, Humana
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