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Alcoholic Drinks Packaging in Argentina
Euromonitor International, Dec 2010, Pages: 38
In 2010, the FIFA World Cup was the event most favoured by companies for the marketing of products in special packaging and limited editions. Cervecería y Maltería Quilmes SAICAyG is the only sponsor of alcoholic drinks linked to the national football team. In May 2010, the company launched a 354ml metal can featuring the colours of the national flag. The colours were placed horizontally in contrast to the normal vertical positioning.
The Alcoholic Drinks Packaging in Argentina report offers insight into key trends and developments driving packaging across the category. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Alcoholic Drinks Packaging market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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