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Beauty and Personal Care Packaging in Argentina

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    Report

  • 11 Pages
  • October 2025
  • Region: Argentina
  • Euromonitor International
  • ID: 1830052
Argentina’s beauty and personal care packaging unit volumes declined by 12% in 2024, driven by the country’s severe economic pressures, with the country ending the year with an annual inflation rate of 118%. This followed an even more extreme inflation rate of 211% in 2023, underscoring a sustained period of triple-digit inflation that significantly eroded household purchasing power. As a result, the cost of everyday goods surged, reducing consumers’ ability to spend.

This Beauty and Personal Care Packaging in Argentina report offers insight into key trends and developments driving packaging across the category.

Product coverage: Baby and Child-specific Products Packaging, Bath and Shower Packaging, Colour Cosmetics Packaging, Deodorants Packaging, Depilatories Packaging, Fragrances Packaging, Hair Care Packaging, Men's Grooming Packaging, Oral Care Packaging, Skin Care Packaging, Sun Care Packaging.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Beauty and Personal Care Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS

2024 DEVELOPMENTS
  • Packaging volumes decline in Argentina as inflation drives budget-conscious consumption
  • Sustainability and storytelling drive packaging innovation in Argentinian beauty and personal care
  • Polarisation of pack types and sizes reflects shifting consumer behaviour due to economic pressure
PROSPECTS AND OPPORTUNITIES
  • Hyperinflationary pressures trigger contraction in 2024, with recovery expected from 2025
  • Premiumisation, gifting occasions and e-commerce will boost mid- to long-term growth
DISCLAIMER