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Dog and Cat Food Packaging in Argentina
Euromonitor International, Dec 2010, Pages: 37
In 2010, the leading company Mars Southern Cone Alimentos Ltd launched the first aluminium/plastic pouch packaging for wet dog food in Argentina. Prior to the launch, the company marketed only 330g metal food cans which virtually monopolised the wet dog food category. Aluminium/plastic pouches are marketed in a pack size of 100g, and Mars is supporting the launch with a strong advertising campaign. In addition, the company built the first and only wet food factory in Argentina with technology...
The Dog and Cat Food Packaging in Argentina report offers insight into key trends and developments driving packaging across the category.
Product coverage: Cat Food, Dog Food.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Dog and Cat Food Packaging market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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