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L'Oréal Groupe in Beauty and Personal Care (World) Product Image

L'Oréal Groupe in Beauty and Personal Care (World)

  • Published: September 2013
  • Region: Global
  • 41 Pages
  • Euromonitor International

L’Oréal has successfully managed to drive growth despite difficult market conditions due to its exclusive beauty focus allowing it to dedicate more resources to R&D and marketing. L’Oréal also proactively targets white spaces through coverage across pricing tiers and retail channels.

The International’s L'Oréal Groupe in Beauty and Personal Care (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in Beauty and Personal Care industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Cosmetics, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Cosmetics, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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L'Oréal Groupe in Beauty and Personal Care (World)

September 2013
Scope of the Report
Strategic Evaluation
Competitive Positioning
Competitive positioning
Market Assessment
Geographic and Category Opportunities
Brand Strategy
Operations
Recommendations

Note: Product cover images may vary from those shown

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