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Loyalty Programmes in the Travel Industry

Euromonitor International, June 2011, Pages: 38


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Loyalty programmes in the travel industry continue to evolve, moving from a proprietary programme model to including more partnerships or even partnering with a coalition loyalty programme. With strong competition in the travel industry, these programmes can serve as a point of differentiation and start a dialogue with a company’s most lucrative clients. In this report, Euromonitor International examines trends in travel loyalty programmes.

The Loyalty Programmes in the Travel Industry global briefing offers an insight into to the size and shape of the Travel And Tourism market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market from innovation, pricing, channel distribution to economic/lifestyle influences. Forecasts illustrate how the market is set to change and outlines the criteria for success.

Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Travel And Tourism market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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