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Men's Underwear, Nightwear and Swimwear in Malaysia
Euromonitor International, June 2011, Pages: 17
The improving economic conditions in 2010 prompted many Malaysian men to start purchasing nightwear and swimwear once again. Many delayed their purchases in 2009 because of the economic downturn and traded downwards to reduce their expenditure. Domestic men’s underwear manufacturers like Depi Corporation Sdn Bhd have also taken steps to market and promote their products on social networking websites such as Facebook, in order to reach a larger target audience.
The Men's Underwear, Nightwear and Swimwear in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Baby and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans), Men's Swimwear, Men's Underwear, Other Clothing Accessories, Other Hosiery, Scarves, Socks, Ties, Tights, Women's Jeans, Women's Nightwear, Women's Outerwear (Excl Jeans), Women's Swimwear, Women's Underwear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Men's Underwear, Nightwear and Swimwear market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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