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Electric Motors Market in Japan
Frost & Sullivan, March 2011, Pages: 48
This Frost & Sullivan research service titled Electric Motors Market in Japan analyses the advancements in the motors industry and the guidelines laid down by the country’s government with regard to the efficiency. This study focuses on the high-efficiency motors and examines the drivers and restraints for growth, pricing and technology trends. It also attempts to forecast the revenues in the market for the next seven years after taking into consideration the stringent government regulations regarding quality. The key market participants and their respective market shares have also been analysed. In this research, Frost & Sullivan's expert analysts thoroughly examine the following technologies: AC asynchronous, AC synchronous and DC motors.
This study covers the electric motors market in Japan. It examines the drivers and restraints for growth, pricing and technology trends. The focus of this study is high efficiency motors. The study also attempts to forecast the revenues in the market for the next seven years considering the stringent regulations set forth by the government with regard to quality in Japan. An analysis has also been made into the key market participants and their respective market shares.
Market Overview:
High Energy Consumption of Electric Motors Compel Industries to Turn to High-Efficiency Electric Motors
With electric motors consuming 60 per cent of all electricity used in industries, end users realise that they have to focus their energy conservation efforts on getting their industrial plants fitted with energy-efficient motors. The recent initiatives to lower carbon dioxide emissions have led to numerous customers opting for high-efficiency equipment in their production facilities. Motor manufacturers will be pleased with this rising end-user awareness of energy efficiency standards as high-energy efficiency motors are 15 to 25 per cent costlier than a standard efficiency one. Manufacturers can justify these high costs with their significant life cycle savings - at 96 per cent motor efficiency, end users can save up to 10 per cent in energy costs.
This gradual shift in priority from initial costs to fall-out, service, and maintenance costs of equipment is a leap forward for the mature Japanese electric motors market. “The average life span, including repairs, for a standard-efficiency motor rated between 7.5 kW to 75 kW and operating daily at about 75 per cent of full load is approximately 12 years,” says the analyst of this research. “This increases to about 13.5 years with the use of a high-efficiency motor and even longer with a premium-efficiency one.” The market is expected to eventually settle with long-life motors until the next inflection point in energy efficiency improvement.
End Users Attracted by the Longer Life Span of High-efficiency Motors
Technology advancements such as regulated energy consumption, better materials and improved controls have all raised the average life span of a motor by 12 to 15 per cent. To a large extent, technology improvements have offset the pricing pressures brought about by the credit crunch. Japan is a major manufacturing hub and several miniature, small and medium motors find applications in industries such as electronics and manufacturing. The electric motors market is dominated by these small and miniature motors, which constituted 33 per cent of the total market in 2009. More than 75 per cent of the miniature-, small- and medium-sized motors were sold through distributors, while large motors were sold directly to customers. “Overall, expanding cities and the consequent need for infrastructure and alternate sources of energy and other resources will drive the need for advanced technology motors in Japan,” notes the analyst. To cater to the potential hike in demand, manufacturers in Japan are looking to establish joint ventures with companies in China and India.”
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- AC asynchronous - AC synchronous - DC motors
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