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M-Banking Markets and Opportunities

Mind Commerce LLC, June 2011, Pages: 37


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Mobile banking refers to a client-server system that is specifically designed for mobile devices, allowing banking customers to use handheld devices to access their accounts, pay bills, authorize fund transfers, or perform other activities. Like many other m-commerce services, mobile banking services can be challenging and no single company has all the expertise required to develop and deliver compelling services on its own.

This report evaluates the mobile banking ecosystem and mobile banking solutions including mobile payments, provides a SWOT analysis for Visa and competitors, analyzes solutions for Visa's weak points, discusses mobile banking implementation, and evaluates the market, applications, and methods.

Keywords: Mobile Banking, M-Banking, Mobile Commerce, Online Banking, E-Banking, Google Wallet, Mobile Payments, Visa

Audience:

- Mobile network operators

- M-Banking Application Developers

- Mobile Commerce Application Suppliers

- Infrastructure suppliers and service providers



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