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Viewing report
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Italy - Digital Media Market Insights, Statistics and Analysis
Paul Budde Communication Pty Ltd, Feb 2012, Pages: 16
Synopsis
Italy’s market for triple play and converging media applications has been strengthened by the excellent DSL broadband network and the expanding fibre footprint. The digital TV market has progressed well, with a number of regions having switched to digital terrestrial TV and with broadcasters having set up a second DTH satellite platform to compete with SKY Italia. Satellite TV remains the main pay TV platform in the absence of cable TV, while IPTV has an increasing presence strengthened by upgraded fixed-line delivery networks. This report analyses Italy’s market for bundled services and digital media, providing an overview of the country’s digital TV markets and an assessment of regulatory and market measures to prepare for analogue switchover in 2012.
Key developments:
Analogue TV spectrum auction troubled by broadcaster compensation claims; Dahlia TV folds; SKY Italia and Fastweb team to provide bundled services; State Council allows SKY Italia withdraws from tender for DTT frequencies; SKY Italia reaches five million subscribers by end-2011; TivùSat reports over one million active cards; regulator’s 2010 market data; operator data to September 2011.
Companies covered in this report include:
Telecom Italia, Wind, Fastweb, Tiscali, SKY Italia, Tivùsat.
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