• +353-1-416-8900(GMT OFFICE HOURS)
  • 1-800-526-8630(US/CAN TOLL FREE)
  • 1-917-300-0470(EST OFFICE HOURS)
Italy - Digital Media Market Insights, Statistics and Analysis Product Image

Italy - Digital Media Market Insights, Statistics and Analysis

  • Published: June 2013
  • Region: Italy
  • 17 Pages
  • Paul Budde Communication Pty Ltd

Italy's market for bundled services and converging media applications has been strengthened by the excellent DSL broadband network and the expanding fibre footprint. The digital TV market has progressed well, with a number of regions having switched to digital terrestrial TV and with broadcasters having set up a second DTH satellite platform to compete with SKY Italia. Satellite TV remains the main pay TV platform in the absence of cable TV, while IPTV has an increasing presence strengthened by upgraded fixed-line delivery networks. This report analyses Italy's market for bundled services and digital media, providing an overview of the country's digital TV markets and an assessment of regulatory and market measures following analogue switchover.

Key developments:
Dahlia TV folds; SKY Italia and Fastweb team to provide bundled services; Fastweb closes IPTV service; State Council allows SKY Italia withdraws from tender for DTT frequencies; SKY Italia reaches five million subscribers by end-2011; TivùSat reports over one million active cards; regulator's 2012 market data; telcos' operating and financial data to Q1 2013; market developments to mid-2013.

Companies covered in this report include:
Telecom Italia, Wind, Fastweb, Tiscali, SKY Italia, Tivùsat.

1. Synopsis
2. Digital media
2.1 Key general trends
2.2 Business models
2.2.1 Bundled services
2.3 Regulatory issues
2.3.1 VoIP
3. Digital TV (DTV)
3.1 Broadband (IPTV)
3.1.1 Telecom Italia
3.1.2 Wind
3.1.3 Fastweb
3.1.4 Tiscali
3.1.5 Other developments
3.2 Cable TV (CATV)
3.3 Satellite-based digital pay TV developments
3.3.1 SKY Italia
3.3.2 Tivùsat
3.4 Digital Terrestrial TV (DTTV)
3.5 Analogue switchover
3.6 Digital TV network
3.7 Digital cinema
3.8 Video-on-Demand (VoD)
3.9 Personal Video Recorders (PVRs)
3.10 Free-to-Air (FTA) TV
3.11 VoIP
4. Related reports
Table 1 – Revenue by broadcaster – 2009 - 2011
Table 2 – Pay TV subscribers by technology – 2003 - 2010
Table 3 –TV revenue by platform (Pay, FTA) – 2009 - 2011
Table 4 – Pay TV market share by operator – 2009 - 2011
Table 5 –TV subscribers by platform – 2010; 2012
Table 6 – Telecom Italia IPTV subscribers – 2007 - 2012
Table 7 – Cable TV subscribers and penetration rate – 1996 – 2011; 2015
Table 8 – Forecast satellite TV penetration – 2007 - 2015
Table 9 – SKY Italia subscribers – 2006 - 2012
Table 10 – SKY Italia financial data – 2007 - 2012
Table 11 – Mediaset financial data (Italy) – 2006 - 2013
Table 12 – Mediaset Premium active clients – 2007 - 2011
Table 13 – DTTV receivers, forecasts and annual change – 2004 - 2013
Table 14 – Telecom Italia VoIP subscribers – 2006 - 2012
Chart 1 – Revenue by broadcaster – 2009 – 2011
Chart 2 – Mediaset financial data (Italy and Spain) – 2006 – 2013
Exhibit 1 – Overview of digital media

Telecom Italia, Wind, Fastweb, Tiscali, SKY Italia, Tivùsat.

Note: Product cover images may vary from those shown

RELATED PRODUCTS

Our Clients

Our clients' logos