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Baby Drinks Market in Venezuela to 2014
Datamonitor, June 2011, Pages: 78
Introduction
This databook provides key data and information on the baby drinks market in Venezuela. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
-Contains information on two categories : infant formula and baby juice -Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data -Category level company and brand share as well as distribution share information for 2008 and 2009 -Review of the top two companies within the baby drinks market, including company overview, key facts and business description
Highlights
The market for baby drinks in Venezuela increased at a compound annual growth rate of 4.5% between 2004 and 2009.
The infant formula category led the baby drinks market in Venezuela, accounting for a share of 89.4%.
The leading players in the Venezuelan baby drinks market are Nestle S.A and Wyeth.
Reasons to Purchase
-Develop business strategies by understanding the quantitative trends within the baby drinks market in Venezuela -Design effective marketing and sales strategies by identifying key market categories and segments -Identify key players within the market to plan lucrative M&A, partnerships and agreements
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