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Popcorn Market in the US to 2014 (Savory Snacks) Product Image

Popcorn Market in the US to 2014 (Savory Snacks)

  • ID: 1841367
  • June 2011
  • Region: United States
  • 31 pages
  • Datamonitor

Introduction

Popcorn Market in the US to 2014 (Savory Snacks) is a comprehensive resource for popcorn market data from 2004 to 2014 and market/company shares for 2008-09.This report also provides data on expenditure and consumption as well as key distribution channels, and reveals the leading companies in the US popcorn market.

Features and Benefits:

- Identify key market segments by analyzing market size data (value & volume) for the popcorn market
- Design business strategies by gaining insight into quantitative market trends over 2004-09 and expectations for 2010-14
- Identify key companies in the popcorn market in the US and design M&A strategies by analyzing market share data
- Predict how consumer preferences will change in the future by analysis of expenditure and consumption information from 2004 to 2014

Highlights

- The popcorn market in the US increased at a compound annual growth rate of 2.2% between 2004 and 2009.
- The unpopped popcorn segment led the popcorn market in the US in 2009, with a share of 46.2%.
- The leading player in popcorn market in the US is ConAgra Foods, Inc.

Key questions answered

- Which will be the fastest growing segment within the popcorn market in the US?
- How will the forecast growth differ from the historic growth exhibited by the popcorn market in the US?
- Which company accounted for the largest share of the US popcorn market in 2009?
- How will consumption and expenditure patterns change from 2004 to 2014?

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Chapter 1 Executive Summary
Summary category level: popcorn

Chapter 2 Definition

Chapter 3 Category Analysis: Popcorn
Value analysis (US Dollar), 2004-09
Value analysis (US Dollar), 2009-14
Volume analysis, 2004-09
Volume analysis, 2009-14
Company and brand share analysis
Distribution analysis
Expenditure and consumption per capita

Chapter 4 Macroeconomic Profile
Macroeconomic Indicators

Chapter 5 Research Methodology
Methodology overview
Secondary research
Market modeling
Creating an initial data model
Revising the initial data model
Creating a final estimate
Creating demographic value splits
Primary research
Data finalization
Ongoing research

LIST OF FIGURES
Figure 1: Popcorn, US, value by segment ($m), 2004-14
Figure 2: Popcorn, US, category growth comparison, by value, 2004-14
Figure 3: Popcorn, US, volume by segment (kg, million), 2004-14
Figure 4: Popcorn, US, category growth comparison, by volume, 2004-14
Figure 5: Popcorn, US, company share by value (%), 2008-09
Figure 6: Popcorn, US, distribution channels by value (%), 2008-09
Figure 7: Annual data review process

LIST OF TABLES
Table 1: Popcorn category definitions
Table 2: Popcorn distribution channels
Table 3: Popcorn, US, value by segment ($m), 2004-09
Table 4: Popcorn, US, value forecast by segment ($m), 2009-14
Table 5: Popcorn, US, volume by segment (kg, million), 2004-09
Table 6: Popcorn, US, volume forecast by segment (kg, million), 2009-14
Table 7: Popcorn, US, brand share by value (%), 2008-09
Table 8: Popcorn, US, value by brand ($m), 2008-09
Table 9: Popcorn, US, company share by value (%), 2008-09
Table 10: Popcorn, US, value by company ($m), 2008-09
Table 11: Popcorn, US, distribution channels by value (%), 2008-09
Table 12: Popcorn, US, value by distribution channel ($m), 2008-09
Table 13: Popcorn, US, expenditure per capita ($), 2004-09
Table 14: Popcorn, US, forecast expenditure per capita ($), 2009-14
Table 15: Popcorn, US, consumption per capita (kg), 2004-09
Table 16: Popcorn, US, forecast consumption per capita (kg), 2009-14
Table 17: US population, by age group, 2004-09 (millions)
Table 18: US population forecast, by age group, 2009-14 (millions)
Table 19: US population, by gender, 2004-09 (millions)
Table 20: US population forecast, by gender, 2009-14 (millions)
Table 21: US nominal GDP, 2004-09 ($bn, nominal prices)
Table 22: US nominal GDP forecast, 2009-14 ($bn, nominal prices)
Table 23: US real GDP, 2004-09 ($bn, 2000 prices)
Table 24: US real GDP forecast, 2009-14 ($bn, 2000 prices)
Table 25: US consumer price index, 2004-09 (2000=100)
Table 26: US consumer price index, 2009-14 (2000=100)

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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