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Product Insights: Global Tradeshow Update - Sweets & Snacks Expo 2011

Datamonitor, June 2011, Pages: 9


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Introduction

The Global Tradeshow Update is The look back at the Sweets & Snacks Expo. The update provides an overview of the event, reports the opinions of exhibitors and organizers on the key issues affecting the sector, and also provides a summary of major products and innovations from the tradeshow.

Features and benefits

- Get the highlights from this year's Sweets & Snacks Expo.
- Drive product ideation or track emerging trends by studying the key innovations from the tradeshow.
- Gain an insight into the mood of the industry through the opinion of key players.

Highlights

New candy trends were noted by the Product Launch Analytics (PLA) team at the Sweets & Snacks Expo in Chicago. Aerated chocolate appears to be on the up, while combining two or more flavors in a single piece of candy emerged as a major theme of the event.

Your key questions answered

- What is the Sweets & Snacks Expo?
- What were the highlights of this year's show?
- What were the major new product and innovation trends to emerge from the Snacks & Sweets Expo that I should be aware of?



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