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Redesigning and Managing the College Website

Primary Research Group, July 2011, Pages: 52


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This report looks closely at the website development and management practices of eight American colleges including Westminister College, the University of Texas at Austin, Ohio State University and Western Kentucky University. In detailed profiles, websmasters and communications directors explain how they are integrating audio and video into their sites, exploiting new social networking tools, organizing their content management systems and controlling costs while enhancing the institutional reach and image.


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