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Business Aviation Avionics: Business and Personal Jets, Market Analysis and Outlook - Update
G2 Solutions LLC, Feb 2011
Business Aviation Avionics: Business and Personal Jets, Market Analysis and Outlook - Update: Personal and Business Jets: Market Analysis and Outlook 2010-2020
“Personal and Business Jets: Market Analysis and Outlook 2010-2020” presents business jets and avionics market analysis, including a detailed avionics market and systems forecast from 2010-2020.
The business jets segment has suffered an abysmal downturn since the onset of the global financial crisis in 2008. Overall, market decline from 2009 to 2010 was a staggering -52 percent. Further decline is expected in 2011 but recovery, as suggested in our previous research, will materialize in 2012 at approximately 14 percent. The business and personnel jets avionics market has transformed since 2001; new technologies and competitors have spurred the global growth of business aircraft. While integrated avionics systems have grown dramatically in terms of capabilities and reliability, end user demands for open systems architecture will drive product development as the total avionics market edges back towards $2 billion annual revenues by 2020.
“Although we have seen Garmin (NASDAQ:GRMN) emerge as a strong player in the general aviation segment and personal jets market, Rockwell Collins (NYSE:COL) and Honeywell (NYSE:HON) will continue to control most of the market through 2015. Beyond this it’s clear that Garmin’s strategy is to continue gaining program share at the higher end of the market, and all signs are pointing to a well-timed and successful strategy,” said Michel Merluzeau, G2 Solutions’ Managing Partner.
While Honeywell and Rockwell Collins control more than 80% of the forward-fit market, Garmin will control 8-10% of this segment by 2020. Thales, Esterline CMC Electronics and Cobham Avionics all have strong technological and market niches, but with few new programs available in North America risk minimization necessitates proven solutions from Rockwell Collins or Garmin. “In this environment, acquisitions will accelerate, and avionics OEMs will expand beyond traditional cockpit systems toward more integrated airborne electronics solutions for business aircraft”.
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