Household Products Market in Hungary - Product Launch Almanac 2011

Datamonitor, June 2011, Pages: 122

Introduction

The Household Products market in Hungary – Product Launch Almanac 2011 provides a complete guide to new product launches in Hungarian household products market since April 2010,This report includes detailed data on products including Package Type, Package Material, # SKUs, Description, Package Tags, Ingredients, Shelving, Innovation and Flavor/Fragrance.This report also provides an overview of the household products market in Hungary, with data from 2005 to 2010 and forecasts to 2015.

Scope

- Household Products market in Hungary - New product SKUs by category
- Household Products market in Hungary - New product SKUs by manufacturer
- Household Products market in Hungary - New product by pack type and materials
- Household Products market in Hungary – New Product descriptions

Highlights

- 135 product SKUs launched in the Hungarian household products market
- Laundry Detergents is the leading category in Hungarian household products market
- EVM Rt. is the leading manufacturer in terms of new household products in Hungary

RTP

Tracking your competitors latest innovations (and trends)
Determine product innovation patterns by studying the characteristics of innovation activity in the Hungarian household products market
Analyze trends in product development over time

Overview
Catalyst
Summary
Executive Summary
135 product SKUs launched in the Hungarian household products market
Laundry Detergents is the leading category in Hungarian household products market
EVM Rt. is the leading manufacturer in terms of new household products in Hungary
Bottles was the dominant packing type in the new products launched in Hungarian household products market
Majority of the products launched in the household products market used plastic as the package material
Introduction
How to use this report
Disclaimer
Market definition
Household Products Market Overview
Market value, 2005–10
Market value forecast to 2015
Household Products Analysis
New product SKUs by category
New product SKUs by manufacturer
New products by package type
New products by package material
Detailed Product Descriptions
Appendix
Further reading
Datamonitor consulting
How to contact experts in your industry

LIST OF FIGURES
Figure 1: Hungary, household products market value by category ($m), 2005–10
Figure 2: Hungary, household products market value by category ($m), 2010–15
Figure 3: Hungary, household products market, new product SKUs by category, Apr 2010 – Mar 2011
Figure 4: Hungary, household products market, new product SKUs by air fresheners category, Apr 2010 – Mar 2011
Figure 5: Hungary, household products market, new product SKUs by general purpose cleaners category, Apr 2010 – Mar 2011
Figure 6: Hungary, household products market, new product SKUs by paper products category, Apr 2010 – Mar 2011
Figure 7: Hungary, household products market, new product SKUs by scouring products category, Apr 2010 – Mar 2011
Figure 8: Hungary, household products market, new product SKUs by textile washing products category, Apr 2010 – Mar 2011
Figure 9: Hungary, household products market, new product SKUs by toilet care category, Apr 2010 – Mar 2011
Figure 10: Hungary, household products market, new product SKUs by $Category8 category, Apr 2010 – Mar 2011
Figure 11: Hungary, household products market, new product SKUs by dishwashing products, furniture & floor polish categories, Apr 2010 – Mar 2011
Figure 12: Hungary, household products market, new product SKUs by manufacturer, Apr 2010 – Mar 2011
Figure 13: Hungary, household products market, new products by package type, Apr 2010 – Mar 2011
Figure 14: Hungary, household products market, new products by package material, Apr 2010 – Mar 2011

LIST OF TABLES
Table 1: Household products category definitions
Table 2: Hungary, household products market value by category ($m), 2005–10
Table 3: Hungary, household products market value by category ($m), 2010–15
Table 4: Hungary, household products market, new product SKUs by category, Apr 2010 – Mar 2011
Table 5: Hungary, household products market, new product SKUs by air fresheners category, Apr 2010 – Mar 2011
Table 6: Hungary, household products market, new product SKUs by general purpose cleaners category, Apr 2010 – Mar 2011
Table 7: Hungary, household products market, new product SKUs by paper products category, Apr 2010 – Mar 2011
Table 8: Hungary, household products market, new product SKUs by scouring products category, Apr 2010 – Mar 2011
Table 9: Hungary, household products market, new product SKUs by textile washing products category, Apr 2010 – Mar 2011
Table 10: Hungary, household products market, new product SKUs by toilet care category, Apr 2010 – Mar 2011
Table 11: Hungary, household products market, new product SKUs by dishwashing products, furniture & floor polish categories, Apr 2010 – Mar 2011
Table 12: Hungary, household products market, new product SKUs by manufacturer, Apr 2010 – Mar 2011
Table 13: Hungary, household products market, new products by package type, Apr 2010 – Mar 2011
Table 14: Hungary, household products market, new products by package material, Apr 2010 – Mar 2011
Table 15: Duck Fresh Discs - Toilet Gel Discs - Lavender; Lime
Table 16: Air Wick Stick’ Up - Compact Air Freshener - Citrus; Fresh Water; Rosa Bouquet
Table 17: Vim - Altalanos Lemososzer
Table 18: Yplon - Dishwasher Salt
Table 19: Satin - Odplamiacz - Aktywny Tlen
Table 20: Gold Care - Shoe Spray - Renovator Protector
Table 21: Frosch - Textile Softener - Wild Rose
Table 22: Well Done Elegant - Floor Cleaner - Parquet Honey & Almond; PVC Plastic
Table 23: Mr. Mattes 3 in 1 - WC Basket - Flower; Forest; Sea
Table 24: Brise - Air Freshener - Brazilian Mango Flower
Table 25: Erdal Colortec - Shoe Cream - Neutral
Table 26: Lilla Duo - Paper Towel
Table 27: Auchan - Liquid Detergent - Baby
Table 28: Oriflame Home Collection - Reed Diffuser - 1001 Nights; Gourmet Treat; Warm; Scented Candle - 1001 Nights; Gourmet; Warm
Table 29: MaxSan Disinfectant - Universal Detergent
Table 30: MaxSan Disinfectant - Bathroom Descaler
Table 31: W5 - Floor Cleaner - For Laminated Parquet And Cork Surfaces
Table 32: Black & Dark - Color Care Laundry Detergent
Table 33: Soke - Microfibre Wipe - Economic
Table 34: Saposan - Dishwashing Cream - Orange
Table 35: K2r - Folteltavolito - Erzekeny Es Kenyes Boruek Szamara
Table 36: Ecover - Ecological Bleach
Table 37: Ecover - Ecological Fabric Softener - Flower Scent
Table 38: Vanish - Rug And Textile Cleaner - For large Areas
Table 39: Norit Baby - Baby Laundry Detergent - Hypoallergen
Table 40: Denk Mit - Color and Dirt Catching Towels - For All Washing Machines And Textiles
Table 41: Dr.Beckmann Original Super Biel - Washing Additive - Super Active For White And Colored Textiles
Table 42: Ultra Szavo - Anti-Mould Agent
Table 43: Ultra Szavo - Bathroom Cleaner
Table 44: Ultra Szavo WC 3in 1 - Toilet Cleaner - Exotic; Power
Table 45: Ultra Szavo - Surolokrem - Fresh; Lavender; Lemon
Table 46: Ultra Szavo - Kitchen Cleaner
Table 47: Ultra Szavo - Window Cleaner
Table 48: Bip - Aromatherapy Fabric Softener - Emotion; Hawaii Sunset; Soft & Relax
Table 49: Bip Kompakt - Washing Powder - Color; Hypoallergenic; Universal
Table 50: Persil Color - Detergent Concentrate - For Colored Clothes Cold Active
Table 51: Sodasan - Organic Liquid Laundry Detergent - Color
Table 52: Sodasan OKO - Dishwashing Liquid
Table 53: Vanish - Pre-Wash Stain Remover Spray - Oxi Action Intelligence Plus
Table 54: Brise By Glade - Air Freshener And Fragrance 2 in 1 - Japanese Garden
Table 55: Vim - Limescale Remover
Table 56: Spotless - Extra Feherito & Oxi Folteltavolito
Table 57: Kiskokas - Szalveta
Table 58: Cif - Suto and Grill Tisztito Spray
Table 59: Spontex Sprint - Universal Moist Cleaning Wipes - Green Tea
Table 60: Duck Fresh Discs - Toilet Fresheners - Alpine Air; Ice Breeze
Table 61: Tide Absolute - Liquid Detergent - Color
Table 62: Perfex - Kitchen Towel
Table 63: Ajax - Multi-Purpose Cleaner Spray - Multi-Actions 4 in 1
Table 64: Harpic Active Fresh - All in 1 Toilet Block - Aqua Marine; Citrus Fresh; Pine
Table 65: Tesco - Limescale Remover
Table 66: Domestos Bacti-Stop - WC Block Refill - Original
Table 67: Harpic Hygienic - Cageless Toilet Rim Block - Aquamarine; Citrus
Table 68: Tesco - 3 in 1 Rim WC Liquid - Lemon + Hygiene; Pine + Hygiene
Table 69: Well Done - Kitchen Cleaner & Degreaser
Table 70: Silan Perfume Pearls - Fabric Softener - Fresh Paradise; Fresh Rose
Table 71: Duck Power - Bleach Gel - White & Bright
Table 72: Tesco - Washing Gel - Sensitive
Table 73: Poppy - Fabric Conditioner - White Flower
Table 74: Poppy - Washing Gel - Active; Colour
Table 75: Poppy - Liquid Toilet Cleaner - Ocean
Table 76: Beeta - Fleckenentferner
Table 77: Beeta - Universalreiniger
Table 78: Beeta - Dusche & Badreiniger
Table 79: Beeta - Glas & Kunststoffreiniger
Table 80: Cora - Tissues - Chamomile; Natural
Table 81: Cora - Scouring Sponges - Formed; Regular
Table 82: Cora - Cleaning Gloves - Natural Latex
Table 83: Cora - Mikroszalas Kendo
Table 84: Cora - Toilet Paper - 4 Rolls; 8 Rolls
Table 85: Cora - Vizlagyito Anticalcar
Table 86: Cora - WC Ttisztito Gel - Pine
Table 87: Cora - Furniture Spray Polish
Table 88: Cora - Kitchen Cleaner
Table 89: Cora - Drain Cleaner
Table 90: Dr. Marcus International - Car Air Freshener - Black; Grapefruit; Sport New Car
Table 91: Ambi Pur - Odour Neutralising Gel Crystals - Eucalyptus & Lime; Rose & Orchid
Table 92: Tesco Washing Up - Concentrated Dish Liquid - Balm with Aloe Vera
Table 93: Poppy - Kitchen Cleaner
Table 94: Almacabio Bio2 - Ammorbidente
Table 95: Almacabio Bio2 - Detergente Pavimenti
Table 96: Almacabio Bio2 - Detersivo Liquido Piatti - Lime; Oxygen Active No Perfume
Table 97: Almacabio Bio2 - Detersivo Liquido Lavatrice - No Enzyme No Perfume; Senza Profumazione
Table 98: Tesco - WC Toilet Block - Marine & Citrus
Table 99: Kiwi Meblo - Furniture Polish - Universal
Table 100: Poppy - Trash Bags - 35 Liter
Table 101: Dulgon Kids - Premoistened Toilet Tissue - with Chamomile Extract
Table 102: Auchan - Limescale Remover
Table 103: Auchan - Detersivo Pastiglie - Freschezza Pura
Table 104: Tento Feel Good - Toilet Paper - Sea Breeze
Table 105: Protect - Mosquito & Tick Repellent - for Kids

Customers who bought this item also bought

• Household Products Market in Hungary - Product Launch Almanac 2010
• Household Products Market in Slovenia - Product Launch Almanac 2011
• Household Products Market in Greece - Product Launch Almanac 2011
• Household Products Market in Sweden - Product Launch Almanac 2011
• Household Products Market in Poland - Product Launch Almanac 2011
• Household Products Market in the Czech Republic - Product Launch Almanac 2011
• Household Products Market in Austria - Product Launch Almanac 2011
• Household Products Market in the Philippines - Product Launch Almanac 2011
• Household Products Market in Taiwan - Product Launch Almanac 2011
• Household Products Market in Romania - Product Launch Almanac 2011