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Ceramic and Natural Stone Tiles Market Report - UK 2011-2015

AMA Research, June 2011, Pages: 81


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AMA Research are pleased to announce the publication of the 6th edition of the report: ‘Ceramic and Natural Stone Tiles Market – UK 2011 - 2015’. The report includes up to date information on recent trends and issues that continue to impact on the market.

The report contains:

- Detailed Assessment Of The Market - Analysis Of Major Developments And Current And Future Trends.
- Review Of Key Product Sectors And Trends.
- Supply And Distribution Structure.
- Forecasts Of Market Developments Up To 2015.

The downturn in the housing market and key commercial sectors has resulted in difficult market conditions in 2007-10. In particular, the decline in the wall tiles sector, evident from the mid 2000’s, has continued into 2010-11 with the domestic kitchen market now favouring stone, glass and metal upstands rather than tiled splashbacks.

Floor tiles have been more stable with increased value share for harder wearing porcelain tiles in both contract and domestic sectors.
Natural stone floor and wall tiles have continued to take share and have benefited from the trend for higher quality kitchen and bathroom refurbishments in the middle and upper market sectors.

The market remains highly competitive with import penetration increasing and considerable price pressures on lower market sectors. This report reviews key issues impacting market development and assesses the likely future prospects for the sector through to 2015.

Areas of particular interest include:-

- Market performance of leading tiles sectors (ceramic & porcelain and natural stone), including underlying demand factors, trends and future prospects.
- Overview of market volumes and factors that will influence future growth prospects.
- More detailed assessment of natural stone and its wider availability making it more attractive to consumers.
- Changes to the UK supply base including the importance of foreign suppliers and widening of the base to include stone specialists who supply tiles as part of a much wider range.
- Future prospects in 2011-12, and medium term forecasts up to 2015.

Key areas of coverage in the report include:

THE MARKET
- UK ceramic and natural stone tile market, market definition, overview of market size by value and volume, recent and current situation 2005-2010 with indications of situation in H1 2011, recent market performance, factors underpinning demand and restricting growth.
- International trade 2005-2010 – indicating growth in imports and more subdued exports, countries of origin and key export destinations.
- Key market influences, including levels of construction, housing market, key commercial sector markets, economic trends, impact of global credit crisis, short-term prospects etc.
- Future prospects – market size and forecast trends up to 2015.

PRODUCT MIX
- Analysis of market for ceramic & porcelain tiles – including market value, potential growth prospects up to 2015, key influences, product mix by type,
- Market mix by application -floor and wall tiles – sector trends 2005-2015, factors influencing growth prospects to 2015.
- Analysis by End-Use Sector – contract and domestic.
- Key factors driving growth and change – interior design trends, growth of wet rooms, expansion of floor tiles into additional areas, increasing share for porcelain floor tiles, etc.
- Market for natural stone tiles – definitions, assessment of market value and growth potential to 2015, leading stone types, product mix by product type, application and end-use sector mix, key factors influencing growth to 2015, etc.
- Style and design trends - growth in textures as well as digital printing techniques that allow for feature walls for tiles, focus on stone also assisting with growth for ceramic & porcelain “imitations”.

DISTRIBUTION/SUPPLIERS
- Changes in market structure – reduction in UK supply base, growth of imports, continued importance of tile distributors, etc.
- Major tiles manufacturers and suppliers - including turnover size and market share where appropriate – recent changes, market positioning etc.
- Major distribution channels, and share by type of outlet – Tile and Stone Multiples, Independents, Mail Order/Catalogue, Specialists, Dept. Stores/Variety Stores/DIY etc.
- Key companies, by type of outlet – major players.

FUTURE PROSPECTS
- Key growth areas – prospects for 2011 and up to 2015.
- Important developments in the major product and market sectors.
- Review of key construction trends & economic factors impacting the market.



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