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Rexam Plc in Packaging (World)

Euromonitor International, July 2011, Pages: 30


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Rexam’s main business is metal beverage cans and it has a strong presence in both the beer and soft drinks categories. However following a tumultuous year, 2010 saw the company close plants in the USA, France and Russia in order to refinance its high debt levels. Going forward, Rexam is increasingly focused on the emerging markets. The company plans to invest over £200 million in developing sales and technology in the Latin American market.

The Rexam Plc in Packaging (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Packaging industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Packaging market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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