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Sports Nutrition in Hungary
Euromonitor International, July 2012, Pages: 29
Sports nutrition sales dynamically increased in recent years, as bodybuilding became fashionable and supply of different products widened. In 2011 the dynamic growth slowed down due to the negative effects of the economic downturn, as many people turned to cheaper product variants to save money. However, constant market value growth remained positive and manufacturers’ innovative activity helped to maintain consumers’ overall interest in sports nutrition.
Euromonitor International's Sports Nutrition in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Non-Protein Products, Protein Products.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Sports Nutrition market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
SPORTS NUTRITION IN HUNGARY
LIST OF CONTENTS AND TABLES
Table 1 Sales of Sports Nutrition: Value 2006-2011
Table 2 Sales of Sports Nutrition: % Value Growth 2006-2011
Table 3 Sports Nutrition Company Shares 2007-2011
Table 4 Sports Nutrition Brand Shares 2008-2011
Table 5 Forecast Sales of Sports Nutrition: Value 2011-2016
Table 6 Forecast Sales of Sports Nutrition: % Value Growth 2011-2016
Moderate Growth With Decreasing Constant Sales
Manufacturers Invest Heavily in Advertising
Multinationals Dominate Consumer Health
Chemists/pharmacies Preserves Its Leading Role in Distribution
Steady Growth Is Predicted Over Forecast Period
Key Trends and Developments
Lengthening Economic Crisis, Deepening Debt Crisis
Pharmacies in Difficult Situation
Moderate Product Development, Massive Advertising
Central European Regulation of Health Claims Determines Innovation Trends in Vitamins and Dietary Supplements
New Age Arrived for Smokers
Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011
Table 8 Life Expectancy at Birth 2006-2011
Table 9 Sales of Consumer Health by Category: Value 2006-2011
Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011
Table 11 Consumer Health Company Shares 2007-2011
Table 12 Consumer Health Brand Shares 2008-2011
Table 13 Penetration of Private Label by Category 2006-2011
Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011
Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011
Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Summary 1 OTC Switches 2009-2011
Summary 2 Research Sources